Hortiwool are family business, based in Staffordshire, who have worked with natural materials for almost two decades, including the invention of a pioneering insulated packaging solution called Woolcool.
Founded on the ethos of reducing material waste, it was actively encouraged that the recipient of the packaging reused it wherever possible, later creating an online community where users share the wonderful ways in which wool is useful around the home, garden and further afield.
After years of investment in Research and Development and an abundance of feedback from those who have received the Woolcool range, the many benefits in and around the garden became the focus for investigation.
It was found that wool has amazing water absorption qualities: it can absorb up to 30% its weight in water, without even feeling wet to touch. This meant that when used to line baskets, pots or planters, it helps to keep plants hydrated and reduces the frequency of watering required.
As a 100% natural material, wool is completely compostable and breaks down in soil within 6-12 months, and during this process valuable nitrates are even added back into the ground, doubling it up as a nutritional compost aid. What’s more, coarse wool is a material that is available in abundance and often otherwise goes to waste!
The Hortiwool Multi-Use Garden Pad was created, offering benefits from frost protection in the winter, to boosting hydration in the summer. It’s also great for lining hanging baskets, deterring slugs and pests, mulching, capillary matting or as a growing medium.
Hortiwool now have three products available in their range:
- The Hortiwool Starter Garden Pad - RRP £2.95
- The Hortiwool Hanging Basket Liner/ Large Garden Pad which has been specifically designed to line 12, 14 and 16-inch baskets, and comes in a pack of two – RRP £11.95
- The Hortiwool Garden Pad Pouch, which contains five Garden Pads – RRP £10.00
Contact details:
www.hortiwool.com
hello@hortiwool.com
01785 262031
Video: https://youtu.be/irlMj-RiE2g
