Back by popular demand, our product digest will now be published twice a year to support our members’ innovation and their commitment to new products.

2020 saw the well documented heightened demand for garden products challenge everyone across the whole supply chain to keep things moving. With so many obstacles along the way, I’m proud of how we all kept delivering stock against all odds.

As the Government’s road map presents us with the way out of the pandemic, 2021 looks all set to be another incredibly busy year, with continued interest in the home and garden sector. But as suppliers, we still have challenges to deal with, such as new import procedures and costs, social distancing cost price inflation, product and packaging shortages, rising container and shipping costs, personnel issues to name just a few!

Despite these difficulties, our members will continue to rise to the challenge. I’m confident that they will keep the stock flowing, whilst looking ahead and investing in growth by developing new products, packaging and merchandising solutions for the garden retail chain.

Please take some time to read this digest which is dedicated to everything that’s new for the year ahead.

On behalf of GIMA and all its members, may I thank you for your continued support in another very challenging year, and together let’s make 2021 a gardening year to remember.

Simon McArdle

GIMA President 2020/2021

The GIMA New Product Digest Spring 2021 has been published in A4 magazine format on-line as well as this e-mail newsletter format. Click here to view

Making the gardener’s life EASY, Azpects’ leading range of outdoor surface and patio care products for professionals is now available in three handy sizes for gardeners. Presented to consumers in a single, attractive garden centre display unit, it’s the easy way to care for your garden.

Our range includes:

• Patio Seal & Protect

• Algae Remove & Seal

• Artificial Grass Cleaner & Sanitiser

• Ornament & Statue Cleaner

• Grass & Foliage Greener

• Deck Protect

To see our full range please visit www.azpects.co.uk (please link to https://www.azpects.co.uk/care-for-your-garden.aspx)

Algae Remover

• 1 litre super concentrate & 750ml trigger spray
• Results can be seen in hours
• Kills and controls algae, mould and lichen
• Ideal for natural stone, concrete, timber, porcelain and most other surfaces

Porcelain Cleaner & Sanitiser

• 1 litre super concentrate & 750ml trigger spray
• Fast acting
• Helps control germs and bacteria
• Ideal for porcelain and ceramic tiles

Grass & Foliage Greener

• 750ml trigger spray
• Gives the appearance of living foliage & grass
• Instantly disguises unsightly patches on lawns & in hedges
• ‘Resin-Loc’ technology gives long lasting performance

Patio & Deck Cleaner

• 1 litre super concentrate
• Removes build-up of dirt and grime
• Superior performance on exterior surfaces
• Professional strength, easy rinsing
• Suitable for all types of natural stone, concrete and timber decking

Black Spot Remover

• 3 & 5 litre, ready-to-use
• High-performance cleaner for stubborn areas of lichen and algae
• Also kills and controls mould and other natural contaminants
• Revitalises all concrete and stone

Who do I contact to find out more about stocking Azpects products? 

Azpects has an experienced retail sales team covering all areas of the UK. Contact our National Account Managers, Geoff Seddon on g.seddon@azpects.co.uk / 07957 950434 and Rebecca Cox on r.cox@azpects.co.uk / 07957 950429. 

New for 2021, Campingaz launches the Select, Premium and Onyx ranges of 3 and 4 burner gas barbecues, offering fresh styling, innovative new technologies and unique features to enhance the consumer’s barbecuing experience.

New innovation and technology

InstaClean Aqua

Introducing InstaClean and new InstaClean Aqua. While InstaClean lets the dishwasher ease the burden of clean-up, InstaClean Aqua also features water filled slide out grease drawers to retain cooking residue, as well as an optional drain and waste box with filter for easy disposal.

New engineered design

The Campingaz 3 & 4 burner Series models feature a new and unique appearance, including:

• Stylish T-shaped body, side tables and lid design combining crisp edges and smooth curves
• Handles that are more substantial and have a premium feel
• A raised grilling height for increased comfort
• Sturdy side tables with convenient Push-2-Fold mechanism
• Storage space for gas bottles up to 13kg within chassis

Significantly less flare-ups
The new burner and grid design removes the requirement for burner protectors, greatly reducing flaring during cooking, while the Campingaz Blue Flame stainless steel burners deliver a single row of vertical flames directly to the grilling surface, evenly across the entire cooking area.

• Blue Flame burners are pre-attached to front flow control panel, saving up to twenty minutes construction time
  Additional heat shield protects electrical wiring from overheating
  The side burner gas line is manufactured from stainless steel for increased heat protection

Versatile cooking and grilling options with Campingaz Culinary Modular Accessories

Simply take out the inner ring of the cast iron Culinary Modular Grid and insert one of the various Campingaz Culinary Modular Barbecue Accessories including; Paella pan, Pizza stone, Wok and Chicken roaster.

A more extensive product portfolio

• Campingaz provides a complete range of barbecues across a range of retail prices for all consumers, including:
• Portable barbecues for camping and weekends away
• Barbecues for balconies and smaller spaces
• Planchas for convenience and cooking versatility

To find out more about the full collection, please contact Ian Taylor at Campingaz: ian.taylor@newellco.com / 07889 143413

www.campingaz.com/uk

Most of Capi Europe's designer pots are CO2 neutral produced in their own factory in Tilburg, the Netherlands. The Made in Holland flowerpots are recognisable by their striking orange interiors. In addition to the Dutch accent, these colourful interiors feature a unique double-walled layer of insulation, which protects plant’s roots.

This makes these designer flowerpots ideal for both indoor and outdoor use. The Made in Holland collection is divided in the Nature collection NL and the Urban collection NL. 

Natural living or Urban Garden

Do you prefer nature as a source of inspiration? Or do you want to have an Urban Garden? With its green leaves and shades, many textures and energy, nature is a perfect fit for design. Our Nature Clay NL, Nature Rib NL and the Nature Row NL collection are based on these symptoms. Each with its own characteristics, they form a unique, coherent flow within our collection. Or do you want to combine nature with urban life? The Urban collection has a sturdy look & feel and these flower pots have the look you are looking for. Take a break from busy daily life and enjoy the sleek design and nature in the house. The Urban collection is divided into the Smooth NL and the Tube NL.

Weblink: https://www.capi-europe.com/en/capi-made-in-holland/

You can find some photos in the attachment.

And you can also send them the link to the brand video: https://www.youtube.com/watch?v=9aQUILE0lHA&t=2s

Text: 2020 was the year Capi Europe took a next step in the process of sustainability. The Made in Holland collection has been awarded the CO2 Neutral® Product label (by Vinçotte) for its climate-neutral production methods. This is just the beginning in the sustainable future. It’s not without reason the mission is: ‘Grow a greener life’.

Maybe it will also work to send them the 360 view of our experience? https://www.capi-europe.com/en/360-experience/

Text: Walk through the Capi Europe showroom with this 360-view and get inspired!

Leading decorative and aggregates specialist, Deco-Pak is taking is the sustainability message to the great outdoors with its latest range of recycled landscaping solutions in order to meet soaring demand for all-things green from eco-consumers.

As consumers look to reconnect with nature and each other, as well as facing up to our environmental responsibilities, Deco-Pak has witnessed a real surge in demand for certified green and eco-friendly products as gardeners are keen to learn and understand the origins of individual items.

With the spotlight firmly shining on the “greener garden”, Deco-Pak’s EcoStone is a ground-breaking new range that give new life to otherwise discarded materials and transforms them into stylish, on trend decorative aggregates that create an aesthetically pleasing but low maintenance garden area.

EcoStone looks set to enhance and transform garden spaces in 2020 with flagship product, Glasglo taking centre stage. In an industry first, Glasglo is a true innovation, manufactured from 100% recycled glass from Cathode Ray Tube (CRT) television screens.   Produced in the UK and available in stones, cobbles and pot toppers, Glasglo’s translucent, tumbled glass aggregates bring both style and glamour to garden design

Also new for this season is EcoShells, crushed whelk and oyster shells sustainably sourced from the UK’s seas and the ideal size for both indoor plant pots and terrarium dressings.. A creamy yellow in colour, EcoShells can also provide an elegant look outdoors on borders and are perfect for beds and borders acting as a natural pest control.

Continuing the repurposed theme, EcoStone Rubber Chippings are made from recycled tyres, ecologically friendly, free draining and highly durable.  With 300 million tyres taken to landfill every year and your typical average tyre taking up to 80 years to decompose, the chippings are ideal to create a soft, safe, and environmentally friendly surface for children to play on. 

DJ Turfcare specialises in organic lawn care products to be used commercially and at home. The RHS-endorsed range includes six chemical-free fertilisers - MO Bacter Organic Lawn Fertiliser, MO Bacter Instant, Bio-Lime, Recovery, and the newly introduced Lawn Boost and Autumn Lawn Treatment.

About DJ Turfcare’s RHS-endorsed Lawn Boost

Lawn Boost is an organic based feed which provides the ideal solution for lawns where moss is not a problem. The product has been designed for use throughout spring and summer, kickstarting the lawn following winter and will encourage healthy growth, characterised by a vibrant colour and strong grass plants. Additional benefits also include good drought resistance, whilst the bacteria found in Lawn Boost will convert thatch into nourishing plant feed which lasts for up to 100 days. Each 10kg bag of Lawn Boost will feed a 200m² lawn, perfect for the average UK garden which currently stands at 160m². Finally, like all DJ Turfcare products, Lawn Boost is safe for use around children and pets, giving it mass consumer appeal.

About DJ Turfcare’s RHS-endorsed Autumn Lawn Treatment

New Autumn Lawn Treatment is a unique organic-based fertiliser which has been created for use during August to November to destroy moss whilst also stimulating strong roots and providing grass with 100 days of food to encourage a greener, thicker, stronger and disease-resistant sward throughout winter and long into spring. Simply put, Autumn Lawn Feed is the first defence against the ravages of winter and is designed to prepare the lawn for the spring.

CONTACT DETAILS:

Website: www.djturfcare.co.uk

Tel: (01483) 200976 

Email: sales@djturfcare.co.uk

Backed by Firewood manufacturing experts Dizmezs, READYBLAZE is a brand that represents the new era of Firewood products and provides a future-proof and safer Firewood solution for retailers to sell this summer.

READYBLAZE marries superior performance with safe and environmentally friendly benefits.  All the products in the range are kiln dried to under 20% moisture content level, and less harmful emissions are released during burning, leading to cleaner and hotter flames.

Get Ready for the Summer demand

It is predicted that summer demand for Firewood will be high as this is the expected time for lockdown measures to ease, with people looking to entertain outside more than a usual summer. This is where READYBLAZE can help, with a range backed by state-of-the-art manufacturing capabilities to help you stock up for the summer boom.

The summer range consists of Kiln Dried Birch Logs, ideal for use on open fires, fire pits and chimineas. In addition to Birch logs, READYBLAZE also offer more premium options such as Ash, which burn hotter and longer than Birch logs. 

Food Grade Logs and Kindling are also available for wood fired cooking specially prepared to reduce unwanted flavours being added to food. 

Vital to any fire are firestarters, which are available in the form of Wood Wool Firestarters and standard Kindling.

Also available is the unique Garden Log, which is a mobile kiln dried log specially prepared to burn 1.5 to 2 hours to keep people warm at night as the temperature drops.

Visit www.readyblaze.co.uk where you can browse the full range, including winterfuel products.

Safer and Sustainable

READYBLAZE is certified safer, having the Woodsure ‘Ready to Burn’ accreditation which is a UK government backed initiative to reduce harmful air pollution. As well as reducing emissions when compared to uncertified Firewood, the READYBLAZE consumer packaging is made from recyclable plastic bags and cardboard boxes. The range also conforms with sustainability standards, being a member of the ‘Promoting Sustainable Forest Management’ (PEFC) scheme. 8 trees are replanted for every tree that is cut down in the well-managed forests that READYBLAZE source from.

READYBLAZE is safer, more efficient and has high capacity to supply the UK market this summer. Orders can now be placed for the READYBLAZE range, please contact Neil Sims by emailing neil.sims@dizmezs.lv.

Latvian manufacturer of quality timber garden products, EKJU, is now ready to supply garden retailers in the UK with a well-designed 2021 gardening range that includes a strengthened Grow Your Own category.

Quality Grow Your Own accessories for any garden size

With a constant focus on product functionality for the end user, EKJU’s products deliver quality and value for money. The Grow Your Own and Planter categories boast over 30 products that have growing options for every style and size of outdoor space.

The Mini Raised Bed Planter (above) is a deep but narrow mini planter, which is ideal for smaller sized gardens and perfect for growing vegetables sited along a fence run or wall.

The cleverly designed Tiered Three Section Raised Bed (below) allows for space efficient growth of herbs and vegetables using varying depths of space to grow within. There is also a larger version, Tiered Five Section Raised Bed for the expert grower.

For gardeners who require elevated growing spaces, the compact Four Section Raised Planter and generously sized Six Section Raised Planter (below) offer an ideal solution for gardening enthusiasts to grow their own produce without the need of bending over whilst cultivating.

This raised planter range, that also includes a larger Eight Section Raised Planter, features a bottom shelf design which is an ideal storage area for tools and accessories when tending to and maintaining produce.

Not just quality Garden Furniture

EKJU are a team of dedicated craftsmen with a love for nature and craftsmanship, always using quality materials to create long lasting products. EKJU, are known for making top quality Garden Furniture, but the range has included Grow Your Own products for several years and these products hold exactly the same environmental credentials and care for quality.

These Grow Your Own products all feature durable timber from FSC well managed forests, which are pressure treated in a Dark Brown colour to protect against wood rot and fungal decay. 

Browse the range on the brand new EKJU website

Further information about the EKJU range can be found on their brand new website, which features the whole 2021 product range. 

EKJU now have a team of vastly experienced UK sales professionals that cover England, Wales, Scotland and Northern Ireland. To book an appointment with your local EKJU sales representative, please click here to find out who to contact in your area.

The new fuente range of sustainable flowerpots from elho has a broad appeal, bringing with it multiple opportunities for retailers. 

Available in a choice of three colours, three patterns and three sizes, along with the option to be used both indoors and outdoors, the fuente range really does appeal to a wide range of customers.

It is available in 30cm, 38cm and 47cm, and has three different patterns specifically designed to appeal to a variety of different styles of home and garden, including classic, modern and industrial.

Even the patterns are varied, with a lush foliage motif, modern rings (pictured right) and embossed ‘grain’ pattern. 

The planters feature plugs that mean they can be used indoors and out without rainfall causing drainage issues, so they can add style to gardens, terraces, balconies and homes alike.

As per all elho products, the fuente collection is made from recycled plastic, tapping into the continuously growing need for ethical buying options.

elho has furthered this commitment to sustainability with its limited edition pure grass pots (left). They are made through the process of taking residual waste from the production of artificial grass, collecting it and repurposing it as the raw material to create the pure grass pots. 

Available in a choice of two sizes, 40cm and 50cm, the pots have a vibrant, eye-catching green colour thanks to the materials used to make them, and come in the classic pure round shape.

The pots are suitable for both indoor and outdoor use, extending their appeal.  This pot is not only attractive, but it helps to create a greener environment too.

For more information about stocking the new elho collections please contact david.nicholson@elho.nl.

elho earns Certified B Corporation status

After an extensive assessment, the elho group has been awarded with the B Corporation certification. 

Certified B Corporations are for-profit companies that use the power of business to build a more inclusive and sustainable economy. They meet the highest verified standards of social and environmental performance, transparency, and accountability. This B Corp status comes with an explicit responsibility: to keep the world a liveable, healthy and safe place for future generations.

“Doing good has been in elho’s DNA for many years. The elho group feels a strong responsibility to always do good across our total global supply chain, with nature and people in mind. That is the reason we were eager to become a Certified B Corporation,” stated Olaf Elderenbosch, CEO of the elho group. “We feel it is our responsibility to continue to develop and contribute to a greener world and connect as many people as possible with nature.”

At elho, 100% of the production process runs on its own wind energy and in 2020 eight million kilogrammes  of recycled plastic waste was converted into plant pots. The elho group is continuously improving production techniques and exploring all possibilities to be able to produce the full collection with 100% recycled plastics. With the ambition to become a 100% circular company it aims for zero CO2 emissions.

“We’re really happy to see that more and more people prefer to work for companies, like elho, that are meaningful, make a real impact and contribute to a better world,” according to HR manager, Engeline Brekelmans.

elho is incredibly proud to be a Certified B Corp Corporation and is dedicated to continuing to inspire as many people as possible to surround themselves with nature. 

As we look forward to what spring and summer has in store for us this year (more than ever!), many of us are looking to fill our gardens with beautiful flowers to last all summer long. Perfect to enjoy with friends and family, but not everyone knows the best and easiest way to achieve it…

One of the easiest ways to grow a natural-looking flower display, which will entice precious pollinators into our gardens throughout the whole season, is to sow a wildflower mixture from spring as the weather begins to improve. 

Bee Friends easy to grow collections of Flower Seed Bombs and Shake n’ Rake Seed Shakers couldn’t be easier!

New for 2021 sales; Wildlife Seed Bombs are made in the UK using quality mixtures of wildflower seeds, encased in a peat-free ball of growing medium to help protect the seeds during germination.

Best-selling Shake n’ Rake ECO-BOX seed shakers continue to fly off the shelves, with a super high seed fill; one box will cover up to 37m² with a natural wildflower display.

All Bee Friends products are packaged in fully recyclable cardboard, with no plastics, no staples and only use natural food industry by-product as growing medium and seed carriers.

Increase sales in store throughout the year with branded wooden display units, featuring an eye-catching informative video.

RRP’s starting from £4.99 and available now, stock up today!

Visit www.gplants.com to request a brochure and find out more.

GARDENA Pump and Pressure Sprayers

Mindful plant care in the house and garden.

Market trends show an increased focus on grow your own and sustainable, natural solutions for plant protection. Gardens must not only look good, but be healthy too. GARDENA’s new range of pump and pressure sprayers from 0.45L to 12L capacity, now offer a range of improved features like:

• A 360° function, ensuring an even spray coverage from all angles 
• An insertable filter for filling self-brewed liquids
• A second opening with a 3- in-1 function: admixture scale, filling and emptying without wet hands
• EasyPump Battery solution - no pumping required on certain models, perfect for plant misting

The GARDENA sprayers can be used both indoor and outdoor year round, for propagation, watering, spraying, fertilising, plant protection and cleaning. 

GARDENA Wall-mounted hose boxes 

Watering that’s always ready for action.

GARDENA are relaunching their successful range of wall-mounted hose boxes, with an addition to the range of a free-standing roll up hose box that can be placed anywhere in the garden. Attached to a metal spike, every corner of the garden can be reached with 360° swivelling. 

The wall-mounted range features a new construction inside which allows for a reduction of the size of the box, making it less obtrusive. There has also been an updated wall bracket design and 180° swivelling for space-saving storage and more flexibility reaching all areas of the garden. 

The range covers irrigation of gardens of all sizes from 350m2 up to 1920m2, and all sizes feature the same benefits:

• 5 year warranty
• UV and frost proof
• High quality spring for reliable winding
• Roll control for safe hose retraction
• Short locking points for effortless handling

To find out more about the range, visit www.gardena.com/uk or contact Edward.Cantle@husqvarnagroup.com

The Growth Technology range of market-leading repotting mixes is now even better. They are now packed in recyclable plastic and where possible they are peat free.

As always, we use the highest quality ingredients and our repotting mixes are formulated to provide exactly what the plants need.

For all our products we consider first and foremost the plants’ needs, as well as sustainability for our environment, and of course value and convenience for the end user.

www.focus-on-plants.com

The SHOWA retail glove collection from GTS is the perfect fit for your customers.

This range has been specifically designed to satisfy the vast majority of your customer’s gardening needs.

• Each pair is certified and marked accordingly to show they meet industrial safety standards and therefore suitable for professional use.
• SHOWA gloves are manufactured to the highest standards, passing stringent quality control checks to ensure unparalleled quality. The process is exceptionally eco-friendly with minimal impact on the environment.
• Patented design, offering a high degree of comfort and high-quality materials ensure the gloves are fit for all your customers gardening needs.
• SHOWA gloves are unlike any others available on the market today, their comfort and appeal creating unrivalled loyalty from your customers.

The colourful, lightweight SHOWA 370 ‘Floreo’ gloves provide comfort with a ‘second skin’ fit. These durable, dry grip gloves are available in 6 coloured designs and have unparalleled dexterity and breathability, a great multi-purpose all-rounder.

This 2-in-1 water repellent and breathable SHOWA 306 glove provide a soft, comfortable fit, offering support whilst working in cold conditions as well as in a breathable environment for hardworking hands. The latex outer layer provides exceptional grip, water resistance and flexibility. 

The ultra-lightweight, SHOWA 381 incorporates a thin embossed microporous nitrile palm, ideal for grip and delicate tasks at hand, which reduces perspiration and keeps hands dry hands when working hard outside. A revolutionary SHOWA-engineered microfibre liner provides grease and light liquid protection without causing hand fatigue.

Contact GTS Central to find out more about this award-winning glove range and their innovative POS systems.

Telephone 01595 696222

Email sales@gtscentral.co.uk

We believe that everyone should be able to access the right Garden Machinery equipment to keep a well-maintained garden and that’s what Handy Distribution strives to deliver.

Gardening should be a pleasurable and relaxing past time, not a chore, and the right machines are essential for making light work of your gardening chores.  

With over 83 years’ experience, Handy Distribution have grown to be one of the UK’s largest Garden Machinery specialist distributors supplying many of the leading brands including Flymo, Bosch, Webb, Greenworks, McCulloch and Karcher.  

The Handy brand provides its customers with access to a complete range of affordable machinery covering petrol, electric or simply manual operation and have the solution for almost everything whether it be for tilling, moving, clearing, logging, cutting, shredding, spraying, spreading or even rolling.

Handy’s strong relationship with its brand partners coupled with its own experience and expertise in product sourcing, coupled with its experienced and knowledgeable staff ensures its retail partners and customer needs are always met and that the latest innovation is always on offer.

“We can react to support the needs of our customers.  Whether it is for a smaller garden machinery display or a larger national retailer, we take time to truly understand our customers needs and look to provide a full category solution, on time and in full,” explains Mark Moseley, Handy’s Sales & Marketing Director.

“Our channel approach ensures our customers go to market with the knowledge they have the right products at the right price and will retain that all important margin”. 

 In addition to providing over 900 items of branded machinery, over 70,000 spare part lines are available through a dedicated online portal to ensure its customers can provide that all important after sales service and peace of mind.

If you would like to discuss your Garden Machinery needs and how Handy to can help maximise your sales opportunities, contact Handy Distribution on 01793 333220 or email at sales@handydistribution.co.uk

Handy Distribution

Murdock road

Dorcan Industrial Estate

Swindon

SN3 5HY

Tel: 01793 333220

Email: sales@handydistribution.co.uk

Website: www.handyonline.co.uk 

The innovative and stylish Sterling 3-in-1 Squirrel Proof Feeder is designed to encourage wild birds to safely feed their favourite foods whilst protecting the feed from squirrels. 

A Seed, Fat Ball and Peanut Feeder are encased within a decorative cage that will deter the most tenacious squirrels. With a large hanging hook the Feeder is simple to hang on a feeding station or from a branch and makes a beautiful addition to any garden.

The Sterling Collection

The Sterling Collection is designed to both enable and enhance garden bird’s wellbeing as well as bringing some lovely style notes into the garden.

The collection includes Sterling Feeders for Seed, Fat Balls, Peanuts and Sunflower Hearts that are beautiful made, robust and long lasting. The Sterling Grand Seed, Fat Ball and Peanut Feeders are a magnificent 60cm tall and have a generous feed capacity that enables any number of birds to feed independently and safely at the same time.

The Seed, Sunflower & Peanut Feeders feature the Henry Bell perch design that enables garden birds to feed in their natural forward facing position. This allows wild birds to look out with greater ease for predators; to feed for longer and in greater comfort.

For further information please contact: Paul Barker, National Sales Director by email paul.barker@henrybell.co.uk or call 07305 562171. Visit www.henrybell.co.uk

With the nation spending more time at home in the past 12 months due to national lockdowns, consumers have turned their attention to creating their own sanctuary, whether this be inside the home or in their outdoor space. 

As a result, the trend for house plants has surged with one indoor plant retailer having seen such a surge in product demand, they recorded a 500% increase in sales during the UK lockdown*. This booming trend has seen brands invest in NPD dedicated to this new audience, including Hozelock with the latest addition to its range of trigger sprayers. 

Speaking of the trend, Hozelock National Sales Manager, Chris Hepburn, said: “The trend for houseplants in the UK market has grown significantly, which presents a variety of new opportunities for brands, such as Hozelock, and garden centre retailers to attract a new audience. 

“This audience will include those who have potentially never shown an interest in plant or gardening related products before and are therefore keen to ensure they have the right garden tools for their new hobby. As a business, we’ve responded to these consumer demands and have extended our range of trigger sprayers in 2021 to complete the product portfolio.” 

The new Pulsar 1L range, which is available in three eye-catching colours, features an ergonomic trigger, as well as an adjustable nozzle to ensure the spray pattern is suitable for the consumer’s needs. Unlike many other products, the Pulsar 1L has a side fill-cap, allowing users to quickly and easy refill with water, without having to unscrew the nozzle. 

This product adds to Hozelock’s growing collection of Trigger Sprayers, which includes the popular Decorative Trigger Sprayer, as well as the Spraymist and the Kaleido Trigger Sprayer, meaning there is a product to meet all indoor watering needs. 

*https://www.telegraph.co.uk/gardening/how-to-grow/green-revolution-houseplants-took-homes-pandemic/

Hygeia was founded in 1939 in Galway City by Dr Donny Coyle, Hygeia was created to provide homes with high quality home gardening products.

Innovation, quality, and excellence is the focus of production at Hygeia and the company continuously develops and creates new products to satisfy its consumers while also encouraging a sustainable approach to gardening for the gardening sector.  

Nature Safe Live Soil Probiotic

There’s no denying that probiotics are ~buzzy~ in the food world right now. And for good reason: They support digestion, keep you regular, boost your immune system, and promote overall health. Plants are like human beings, they are accompanied by billions of microorganisms, known as plant probiotic microorganisms, some of these are good, some are bad.

Today's world population increase, soil degradation, environmental contamination, and climate change affect agriculture and forestry, which are crucial activities for human and animal survival. This has led to the creation of Nature Safe Live Soil Probiotic product which has bacteria (1 Billion) inside the bottle and is an isolated strain of the best bacteria nature can provide. This will lead to the reduction in the need for fertilizers as the bacteria will do all the work. This unique formula will lead to healthier plants that fight stress and faster germination. It’s organic certified by OF&G (Organic Farmers & Growers Certification). Nature Safe Live Soil Probiotic is also child and pet safe.

PowerGrow Poultry Manure

Poultry manure is the most effective organic material to promote growth and health in plants. Nutrient values can be up to six times greater than other manures. A high organic matter content promotes an optimum soil environment to encourage the activities of micro-organisms and an improved soil structure for better moisture retention, drainage, and aeration. This unique Poultry Manure is OMRI approved for organic use.

*Please visit your local garden centre, purchase online or contact t.stolworthy@hygeia.ie For more details please visit www.hygeia.ie

Jonart Design is a market leader in exclusive garden furniture and wind sculptures with innovative, traditional & contemporary designs to suit everyone's needs.

Our products are manufactured from the finest materials with the quality of our products at the core of our design. Our ranges of elegant metal furniture & beautifully designed wind sculptures come in various colour-ways & designs.

Jonart are now back to supplying trade only and have developed our new trade only website.

Jonart offers:

• Flexible deliveries from one item upwards. To your warehouse or the customer.
• Dropship ordering
• Container deliveries, from 20’ to 40’HC containers
• We offer flexible payment terms for customers.

Please contact us to further discuss products, delivery, payments, or any other queries you may have.

Contact details:

01379 677710
https://jonart.co.uk/

info@jonart.co.uk

Effortlessly nourish and protect your plants with a collection of totally non-toxic, environmentally friendly, sustainable, pH neutral, lightweight and 100% natural products.

Derived from volcanic deposits, Lava-Lite was formed by nature over 10,000 years ago.

The collection is made up of horticultural grow media and pest control products, with each continually offering the same natural benefits: thermal protection, moisture retention & control, soil conditioning and providing a nutrient boost; as well as being completely child, pet and environmentally safe. Any predators eating prey that have come in to contact with Lava-Lite will not be harmed, keeping eco-systems balanced.

Lava-Lite is zero-harm and does not kill pests. It acts as a natural barrier and deterrent. Providing an opportunity for them to simply move on.

Child, pet and aquatic safe all Lava-Lite products can be used anywhere in the home and garden without worry.

All the products can be safely dug into soil as part of its ongoing life cycle, increasing aeration within the soil because of its naturally formed, tiny air pockets.

The Lava-Lite collection is available in handy 1 litre and 3 litre resealable and recyclable pouches. They are easy to use, provide great results and don’t require careful handling, making them perfect for the novice gardener as well as the specialist grower.

Contacts

Website Link: https://lava-lite.co.uk

Contact Name: Dominic or Kieron

Phone: 0115 933 3193

Email: enquiries@lava-lite.co.uk

Honeyfield’s suet collection for the 2021 season features 12 brand new products.

This new range features both suet blocks and suet pellets, available in two ever popular flavours which are fruity, as well as mealworm and insect.

The pellets are available in 3 sizes, the convenient 750g and 2kg pouches plus a large reusable 3kg tub.

The blocks are available as 8 singles in an attractive shelf ready pack and in added value 4 and 8 packs for increased ATV.

Both blocks and pellets are UK manufactured by Honeyfield’s in Lincolnshire. They are high in energy, contain a variety of seeds to increase palatability and have no artificial colours.

Website: www.honeyfieldswildbird.co.uk

Contact: sales-support@marriagesmillers.co.uk or 01430 875853

Replacing the old felted roofs with Onduline’s ONDUVILLA corrugated roofing tiles has ‘transformed’ the atmosphere at Preston Bisset Nurseries and Country Shop.

The family-run business in Buckingham initially used the ‘clay tile’ alternative, from Onduline Building Products, for a walkway that was erected to promote the sale of Christmas trees.

But, according to manager Oak Richardson, they were so pleased with the new look they decided to extend the makeover to the rest of the nursery.

And, they have had so many enquiries from people impressed by the 500 square metres of new roofing they are planning to stock ONDUVILLA for customers.

Oak said: “The clay tile look is very attractive. It looks like tiles, you can only really tell the difference when you are close up. The nursery is surrounded by countryside and it fits right in with the rural setting, as if it has always been there. It has changed the whole atmosphere of the place.

“When we were installing it, I must have been asked 20 or 30 times a day ‘where can I get this, can you sell it to me’? We are really pleased.”

As with all Onduline roofing solutions, ONDUVILLA sheets are lightweight and easy to work with. They are also on trend with the current focus on sustainable building solutions, comprising 50% to 60% of recycled fibres, with no hazardous material.

With ONDUVILLA, installers can cover a building’s roof quickly and efficiently, in a practical and long-lasting way, providing an aesthetically pleasing, very durable, watertight solution.

In fact, Oak and a colleague carried out the installation themselves, finding the system ‘easy and simple to fit’ and completing the refurbishment in three days.

ONDUVILLA has a 15-year weatherproof guarantee and, containing no metal, it will never rust.

It also has the advantage of being suitable for shallow pitched roofs, down to 9°. With a weight of only 1.27 kg per tile and a thickness of 3 mm, the tiles give a lightweight, robust roof requiring minimum maintenance.

Oak added: “The original buildings were former stables but now, with the addition of the ONDUVILLA roofing, they look like converted barns.”

The walkway erected in December is now The Pottery Barn, the car park has been resurfaced and there are plans to expand the shop and add an events building to host gardening workshops.

For more information on Onduline’s lightweight roofing solutions visit www.onduline.co.uk.

Watch the video by clicking here

New to the popular Emapthy range and a new kid on the House Plant feeds block, PlantWorks are launching two products that will act as linked sales to support the growing demand for indoor plants and Orchids.

Manufactured using the same organic based liquid feeds found in the popular garden range the products will contain, seaweed extract, amino acids and minerals to nourish and protect indoor plants, keeping them fresh and vibrant all year round.

The product comes in two variants: House Plant and Orchid, both are designed to stimulate plant growth and activate soil biology and improve flower longevity in orchids and flowering plants.

Both can be used for regular feeding. The Orchid feed can also be used as a foliar feed for Orchids and house plants. Supplied in 500ml bottle with eye catching livery, the solution is in gel form so easily and cleanly dispenses up to 250 doses from one bottle. 

The products complement the Empathy range of RHS endorsed produced by Plantworks limited, specialists in the production of rootgrow mycorrhizal fungi, beneficial bacteria and biologically active products, the liquid ranges are child, pet and vegan friendly, designed for the modern gardener.  

The manufacturers RRP is expected to be £5.99 per pack. The product will be on offer some time during summer 2021. 

Contact

Simon Taylor
Business Development Director
Unit 930 Cornforth Drive 
Kent Science Park 
Sittingbourne, Kent 
ME9 8PX 

Mob: +44(0)7756846578
Off:   +44(0)1795 411527  
Fax:  +44(0)1795 411529
e-mail:  simon.taylor@plantworksuk.co.uk 
Web:    rootgrow.co.uk   

Primeur’s Eco Garden collection has been expanded ahead of the 2021 season, with new colourways and new planter sizes added to boost its unrivalled retail offering even further.

The ongoing popularity of grey within both interior and exterior design schemes has inspired Primeur’s latest additions, which sees its bestselling Railroad Tie (25x60cm), Ultra Curve EZ Border, Carolina Border (2x15x120cm), and 122cm-long Brick borders now available in this trendsetting hue, perfect for both traditional and contemporary garden settings.

Three new planters also join the Eco Garden line up in 2021. Made from recycled rubber tyres, these planters are leading the way for sustainable material innovation.

New designs include the 15cm Octavia Planter, perfect for entry-level sales, whilst the Sonata range has also seen new introductions in response to retailer and consumer demand. Two new trough planters join the line- up. At 71cm wide and standing at 50cm high, the larger trough will be a commanding planter in any garden setting, whilst the smaller trough (61cm wide x 15cm high) will provide the ideal solution for window boxes and herb gardens alike.

Contact details:

Website: www.primeur.co.uk

Telephone: 01274 518800 

Email sales@primeur.ltd.uk

The 2021 season will see SBM Life Science expand its popular Baby Bio® plant care with the launch of two new specialist plant feeds – Baby Bio Cactus Food and Baby Bio Bonsai Food. 

Baby Bio Cactus Food is the ideal feed for your cacti and succulents, including Mammillaria, Sempervivum, Aloe, Christmas cacti and many more. Aiding healthy growth and flowering, the feed also helps to build stronger spines for your plants. 

Baby Bio Bonsai Food helps to provide balance and steady growth for the Bonsai plant to become strong. It can be used on outdoor and indoor Bonsai plants, such as Acer, Juniper, Chinese Elm & Ficus to name a few. 

The two new products will be joining the Baby Bio® family of feed, which already consist of the iconic Baby Bio Houseplant Food, as well as Baby Bio Orchid Food, Baby Bio Citrus Food and Baby Bio Herb Food. 

Baby Bio has been feeding Britain’s houseplants for 70 years. The instantly recognizable brand and packaging has evolved over the years, and the range has grown to also include leaf care products, and houseplant insecticides; making the brand now an even more perfect choice for consumers, who want to get the most from their indoor plants. 

For more information about these new products or any others within the Baby Bio® range, please visit https://www.solabiol.com/en/baby-bio-houseplant-care

NEW PREMIUM PLANT PROTECTION FROM PROVANTO

Following decades of research and development, SBM Life Science are excited to announce the launch of Provanto Smart Bug Killer, the new innovative solution to plant protection, ready for season 2021. 

A revolutionary insecticide that offers a new 3-in-1 action*, it provides longer lasting protection for up to 8 weeks on a range of ornamental and edible plants. Pests also stop feeding in one hour, with results becoming visible within 24 hours. 

Comprising of a formula that originates from the medicinal plant Stemona Japonica, it works on contact by disrupting the nervous system of the insects, whilst also working systematically it passes into and through the plant, controlling any pest that feeds upon it. 

Nick Walton, Head of SBM UK says “Smart Bug Killer is a unique solution that the UK consumer will really value as part of their garden care needs. As we all spend longer in our gardens, everyone wants to enjoy what they have planted for as long as possible, and Smart Bug gives you that peace of mind. We are delighted with the positive response so far from retailers who clearly share our excitement about this new launch.” 

Provanto® Smart Bug Killer joins the Provanto range from SBM Life Science, which is already home to many popular and well-known pest and disease solutions such as Provanto Ultimate Bug Killer and Provanto Fungus Fighter Plus. 

For more information about this or any other product within the Provanto range, please contact your local SBM sales representative or visit www.protect-garden.co.uk

The ARS Corporation in Japan have been manufacturing the highest quality pruning tools since 1876. Sorbus are the master UK importers/distributors of this impressive range which includes saws, polesaws, secateurs, telescopic pruners, shears and loppers.

 Also available are products for fruit harvesting, floristry and general/handycraft uses. When you purchase an ARS product you are investing in a tool for life and Sorbus supply a complete range of spare parts just in case they are required. 

The secret to the superior performance of ARS tools lies in steel quality, design, thermal treatment, grinding & hardening. ARS have developed their own specialised manufacturing techniques that are unique to the ARS range. Many copy but none can match the Outstanding Sharpness and Functional Beauty of ARS tools. 

Visit our website to see what you have been missing out on all these years: https://www.sorbus-intl.co.uk/tools/ars-range

Sorbus International - Tom Wade 

Email: Sales@sorbus-intl.co.uk

Tel: 01373 475540                    Mob: 07784893240

Website: www.sorbus-intl.co.uk

It has been a great start to the year for high quality coir growing media company Southern Trident. The company’s optimism for 2021 has been boosted by the results of independent growing trials featuring its leading Coco & Coir COCO BOOST peat-free compost.

The trials were conducted by Stockbridge Technology Centre, the UK’s premier horticulture growing and testing facility. The trials tested the performance of COCO BOOST against the UK’s top selling composts to grow tomatoes and petunias. COCO BOOST produced petunias two and a half times the size of the best-selling peat-free compost and produced three and a half times more flowers. The tomato plants were 33% larger and grew much stronger root systems. Even against the best-selling peat-based compost, COCO BOOST produced petunia plants that were 7% larger producing 7% more flowers. This was similarly reflected in the tomato plants.

And the company is growing well too. Steve Harper, Southern Trident CEO, says: “Since engaging our new sales team at the beginning of 2021, and despite lockdown, we currently have more than 100 garden centre stockists across the four home nations - with more being added all the time. These include some of the most premier independent garden centres, plus groups like Blue Diamond, Dobbies and Klondyke.

“Our year finished at the end of February, and over that 12-month period we trebled sales. We have had an amazing start to the new year, and Southern Trident is planning to increase sales by at least two and a half times in 2021. March has put us way ahead of that target.”

To satisfy the increase in demand for Southern Trident’s Coco & Coir™ peat-free growing media range, the company has relocated to new premises that are four times larger than the previous site. The new facility holds more stock, ensures an increase in production efficiency, enables sector-leading customer service and gives room for growth, both of volumes and products offered.

Want to know more?

You can book an appointment with your local sales representative by going to https://southerntrident.com/sales-agents

For more details on the range of products, visit www.southerntrident.com/product-range

We also have several short videos featuring the range on YouTube - https://youtu.be/W_pGSgrrVv4

And Southern Trident is all over social media:

https://www.facebook.com/cocoandcoir

https://www.instagram.com/cocoandcoir

https://www.twitter.com/cocoandcoir

https://www.linkedin.com/company/southerntrident

The Satchville Gift Company have been supplying to garden centres, florists and independent retailers for over 10 years, specialising in accessories for the home and garden, as well as seasonal decorations and gifts.

They offer an extensive selection of products in their signature rustic style, as well as a growing collection of more contemporary designs, introducing new materials and finishes in response to the latest trends.

As part of Teal International Ltd, they take pride in their sourcing expertise and the reliable service they provide to their customers, working in association with reputable sales agent JDA.

Their 176m² showroom, home to samples of each and every one of their products, is based in the centre of Melton Mowbray. Around half of the space is dedicated to their spectacular Christmas range, which is available to pre-order now. You’ll find cute ceramic ornaments and felt characters, tactile plush families, abundant wreaths and garlands, various battery-powered LED decorations and much more!

Showroom visits are welcomed by appointment only – to book or to find out more, please get in touch by email or phone.

In the meantime, The Satchville Gift Company’s full catalogue is available to browse and purchase online.

Website: www.thesatchvillegiftcompany.co.uk

Email: info@thesatchvillegiftcompany.co.uk

Phone: 01664 898490

Facebook: ‘The Satchville Gift Company’

Instagram: @thesatchvillegiftcompany

The Satchville Gift Company will be exhibiting at the following 2021 events:

• Autumn Fair - Hall 20 – Stand L34–M35
• Glee - Hall 7 – Stand G30–H31

Garden retailers will be pleased to learn that a new brand of high-quality organic topsoil has been launched to the UK market; a brand which is set to change the way we think about this often-neglected product offering – introducing The Real Soil Company.

The Real Soil Company - previously known as EcoGro SuperSoil - has been brought to market by the team behind Boughton Loam Ltd, leading suppliers of soils, seeds and substrates to the amenity, landscape and construction industries since 1985. 

Aimed at the premium garden centre customer, this organic topsoil has been specially enhanced to create a new chapter for topsoil quality and customer loyalty, plugging the gap at the higher end of the market where products have, until now, lacked real substance and quality.

The Real Soil Company – for the environmentally-friendly gardener

The hero of The Real Soil Company is the natural components which are added to enrich and enhance the soil. These natural ‘boosters’ provide quicker plant establishment, better resilience against pests and disease, whilst also enabling edible crops to benefit from nutritional enhancement and a higher crop yield. 

Meeting and improving on the BS3882 standards for compliance and reliability, The Real Soil Company offers a number of other key benefits including 100% natural ingredients and material traceability. The enhanced soil also offers better water retention and release for optimum plant growth, whilst also providing a more balanced and workable material for gardeners.

CONTACT DETAILS:

Website: www.therealsoilcompany.co.uk

Email: info@therealsoilcompany.co.uk

Vitavia Greenhouses is the leading name throughout Europe for quality hobby greenhouses and greenhouse accessories.

From our warehouses in Suffolk, we provide home and trade deliveries throughout the UK together with a comprehensive greenhouse installation service.  We are proud to supply quality hobby greenhouses, widely regarded as being the best value for money, backed up by exceptional customer service. 

One of the many benefits of the Vitavia range is all the greenhouses are available in either powder coated green or anodised aluminium.   But “What is anodised aluminium?” we hear you cry!  Well, anodisation is the process by which aluminium is preserved in pristine condition.  The oxide layer which forms on aluminium alloys is thickened through anodisation to increase corrosion resistance and surface hardness. Tougher, longer lasting frames are obviously a key benefit for a structure which has to withstand the vagaries of our climate. 

Vitavia are also the UK distributors for Janssens greenhouses and garden rooms from Belgium. 

Janssens specialises in developing, producing and distributing greenhouses, garden rooms, verandas, orangeries, conservatories and much more via their network of agents based across Europe and in the USA. 

Janssens market middle and high-end products developed in-house for customers who attach paramount importance to quality and style. Over the years they have earned a reputation for high quality design and innovation. 

Janssens are the perfect complement to the already well established Vitavia range. 

“Above all, the greatest joy of owning a greenhouse is that feeling of stepping into your own private world, leaving the weather and your worries behind you.”

 

For more information and all the latest news, visit us at www.vitavia.co.uk or call 01473 218100. 

Honey & Wild 

Woodlodge’s exciting new Honey & Wild range goes from strength to strength. Comprising of fun, quirky garden products, the portfolio includes the latest on-trend wall pot planters, garden stakes, outdoor solar lanterns, garden balancers, wildlife-inspired wall art, cast iron ornaments, garden arches, ornamental plant supports, humorous wooden signs, doorstops, garden globes and novelty outdoor décor. 

Root Indoor

As the market for houseplants continues to experience a phenomenal surge, the Root Indoor range taps into modern interior trends, with designs that appeal to a broad customer demographic.  From the award-winning Family of Indoor Pot Covers that allows people to express their plant personality to contemporary pot stands and hanging planters, Root Indoor uses trend-led influences to create must-have products that will fly off retailers’ shelves.

Heritage

Woodlodge’s flagship Heritage Garden Pottery range continues to grow and leading the way are the limited edition Edwardian Glazed Rim Pots in vibrant shades. New Edwardian Crackle Pots in classic light blue and white feature a unique crackled glaze whilst the Ribbed Balfour Squares are inspired by urban architecture. The Edwardian Brushed Pots draw inspiration from nature, whilst the Ancient Sterling Pots bring vintage chic, bolstering the Heritage range.

Water Studio

Water Studio, with its distinctive branding, continues to build on Woodlodge’s tried-and-tested approach to plug-in-and-go water features. Each is promoted as ‘easy to set up’ and ‘no maintenance’, making them perfect for gardens of all shapes and sizes. To-date the range includes over 50 models, including a selection of different colour ways for ultimate choice, as well a number of indoor water feature options.

GIMA Ltd.

The White House, High Street, Brasted, Kent TN16 1JE

Tel: 01959 564947

info@gima.org.uk

www.gima.org.uk

Registered in England No. 3734025

GIMA Director

Vicky Nuttall

vicky.nuttall@gima.org.uk

GIMA Administrator

Geraldine Poulton

geraldine@gima.org.uk

GIMA Membership Ambassador

Colin Wetherley-Mein

colin@gima.org.uk

The GIMA New Products Digest Spring 2021 has been produced and published on behalf of GIMA by the GTN team at Potting Shed Press.

Potting Shed Press Ltd

Dairy Drove

Thorney

Peterborough PE6 0TX

Tel 01733 775700

www.gardentradenews.co.uk

THE GTN TEAM

Editor & Director

Trevor Pfeiffer

trevor@pottingshedpress.co.uk

Digital Editor

Neil Pope

neil@pottingshedpress.co.uk

Advertising Sales

Alan Burdon

alan@pottingshedpress.co.uk

Following an imposed year off in 2020, the leading trade association, GIMA, is pleased to confirm that its annual awards evening will be making its highly-anticipated return on November 11^th, 2021.

Taking place at the ever-popular Celtic Manor Resort, this year’s event will be a night to remember, celebrating not just a return to normality but also the best that the garden retail sector has to offer.

Whilst the Covid pandemic resulted in the event being cancelled for the first time in its 40-year history in 2020, the industry has not stopped. Suppliers have stayed busy creating exciting new product, marketing and merchandising innovations throughout the 2020 and 2021 season. These launches and initiatives are what will be celebrated in a special glittering night of awards and merriment, with all of the usual categories – including the GCA Supplier of the Year (GCA), Gardenex Export Achievement and the Sword of Excellence (last won by Primeur in 2019) - set to make a return. A new Sustainability award will also be joining the line up to recognise a product, business initiative, or wider business ethos that demonstrates how suppliers are successfully driving the sustainability agenda.

Commenting on the welcome return of the GIMA Awards, GIMA Director, Vicky Nuttall said: “We could not be happier to confirm that the annual awards ceremony will be back later this year. I know how missed the event has been, so being able to confirm its return is a very special moment for us. 

“This year’s awards may be a little later in the year than we are used to but that won’t stop us celebrating in style! We are very much looking forward to throwing open the doors to Celtic Manor once again and being able to celebrate the incredible hard work that our suppliers have achieved in the face of adversity over the past two years.”

To mark the ruby anniversary of the event, GIMA is asking attendees to add a splash of red to their glad rags to help mark the celebrations even further. 

This year, the GIMA Awards will be sponsored by a wealth of fantastic industry brands, including Glee which returns, once again, as headline sponsor, as well as the HTA, GCA, Gardenex, Garden Trade News, Gardenforum, Garden Radio, Garden Centre Retail, Garden Centre Update, DIY Week, CM Ventures and Hornby Whitefoot PR.  Additional sponsorship opportunities are also available - please contact GIMA to find out more. 

Entry is now open!

Entry to the 2021 GIMA awards is now open. This year, the entry criteria has been extended to cover both the 2020 and 2021 season, giving suppliers the chance to showcase efforts that may have been missed during the pandemic. The closing date for entries will be 28^th May, with the judging process taking place at the end of June at Warwick Racecourse. This year’s judges will include representatives from Bents Garden & Home, British Garden Centres, The Gardens Group, Altons Garden Centre, Dobbies and Wickes.

To find out more about how to enter the 2021 GIMA Awards or to book your place at what is set to be a night to remember please visit www.gima.org.uk

The 2021 issue of the GIMA Digest, published last Autumn, has been viewed on-line over 5,200 times, by readers in 71 countries around the world, with an average read time of over 9 minutes.

This combined with the 5,107 openings of the e-newsletter version means the GIMA Digest 2021 has already helped over 10,000 potential buying opportunities.

You can read the online edition by clicking here

GIMA has launched the industry’s first ‘Plastic Packaging Pledge’. The pledge is in response to the global impact of plastic packaging usage and the potential environmental damage this packaging can cause as a result of incorrect use and careless disposal.

Recognising that many of its members rely on plastic packaging for the safe storage and transportation of their products, the GIMA Plastic Packaging Pledge has been developed with the objective of minimising any adverse impact from all types of plastic packaging used in the garden products supply chain. The pledge uniquely establishes a set of achievable targets for all GIMA members to reduce their reliance on single-use plastic packaging and to improve the rates of recycling and reuse, including targets which align with the government’s proposed plastic tax (due to come into force in April 2022), which will see any business using plastic packaging which is less than 30% recycled content taxed at £200 per tonne.

To support GIMA members in meeting the pledge targets, the trade association has put in place a range of resources and access to specialist expertise. The programme will kick off with a series of online training webinars in late January, whilst a dedicated webpage, providing support and advice for members, has also been made available.

The GIMA Plastic Packaging Pledge states that, by 2025, member companies will:

• Remove identified ‘problem plastics’
• Eliminate unnecessary plastic packaging
• 100% of all plastic packaging to be reusable, recyclable or compostable
• 70% of all plastic packaging to be effectively recycled or composted
• 30% average recycled content across all plastic packaging

Vicky Nuttall, GIMA Director said: “It’s a fact that consumers are becoming increasingly knowledgeable and demanding of brands and manufacturers to respond to the issue of plastic waste. By creating the Plastic Packaging Pledge, we are not only supporting our members to make their businesses more sustainable but are also helping them respond to these emerging consumer demands; thereby building their competitiveness. “

GIMA is also working closely with the Horticultural Trades Association (HTA) to ensure that the Plastic Packaging Pledge aligns with the HTA’s own sustainability strategy.

Webinars are free of charge for GIMA members, who are encouraged to visit the website for further information www.gima.org.uk

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