In This Issue
Blue Diamond get set to buy Harlow Garden Centre
Scope for stockists to increase sales via up-selling with Meadow View Stones NEW POS
Happiness is just a few weeks of warmer weather away
Revealed: The Top 20 Bestselling Plants of the Week
Chichester College garden wins top award
How to win space on garden centre shelves
Soft Landscaping Contracts Manager
Junior Buyer: Garden Care
Garden Centre Assistant Manager (Hampshire)
Grounds Maintenance / Contracts Manager (North & Midlands)
Garden Centre Assistant Manager (East Sussex)
Get your own copy of GTN Xtra
Blue Diamond’s Stuart Whalley is promoted to Head of Product Development
Eureka! Solar Light Bulb is a bestseller
Cucumbers, beans and courgettes lead the way
Multipurpose compost keeps sales on a high
Wildlife World returns to major US exhibition
Flopro launches huge consumer media campaign
HTA National Plant Show – supporting Home Grown Plants
Inside the April issue of Garden Trade News
Bestsellers Top 50 charts every week
Buy your subscription to GTN Bestsellers
All the latest news from the world of garden centre catering
Matthew Algie launches Espresso Warehouse catalogue
Award-winning ice cream producer's new-look packaging
Natural & Organic Products Europe 2016 opens this weekend
Situations Vacant
Soft Landscaping Contracts Manager
Salary: Circa £30,000
Read more»
Junior Buyer: Garden Care
Competitive salary
 
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Garden Centre Assistant Manager (Hampshire)
Salary: £30,000 - £31,000
Read more»
Grounds Maintenance / Contracts Manager (North & Midlands)
Salary: £35,000 - £40,000
Read more»
Garden Centre Assistant Manager (East Sussex)
Salary: £18,000 - £21,000
Read more»
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Email neil.pope@tgcmc.co.uk, or trevor.pfeiffer@tgcmc.co.uk or call the GTN News team on 01733 775700
Flopro launches huge consumer media campaign
Crest Garden promised retailers a heavyweight consumer media campaign to support the launch of the new Flopro range of no leak watering equipment in 2016.

The campaign commenced in March with an array of DPS Advertorials and full page advertisements in Amateur Gardening, Gardeners’ World, Gardens Illustrated, Grow Your Own and the RHS magazine, The Garden. This coverage in quality publications is already achieving success for retailers. The “No Leaks” campaign is further backed up with online advertising and social media.

On-line banner advertising with Gardeners’ World, RHS and the Time Inc. portfolio will continue throughout the gardening season. Highly active social media campaigns are also running on platforms including Facebook, twitter and instagram, playing an important role in the communication and interaction of the unique features of Flopro.

Commenting on this heavyweight campaign, Natalie Searle, Marketing Manager said: “Flopro is unique in the watering category and our message to consumers is clear. With Flopro you get No leaks, No kinks, No twists and it is compatible with all brands. Our aim is to bring awareness and recognition of Flopro to as many consumers as possible through our multi-platform advertising campaigns."

Flopro is now being stocked by over 600 garden centres and early repeat orders indicate very good consumer off take for this new major player in the watering category.

To place an order see your local Crest Garden contact or phone the Flopro Hotline on 01480 443753.

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