A 22% increase in sales at the start of October compared to the last week of September is just what the doctor ordered as the Christmas season gets fully underway. If this week's momentum continues through to December 25th, no snow until January please, then we could be ending the year up on sales volumes by 3%.
Encouragingly plants and growing media sales also saw good increases so it’s not just Christmas that people are coming into centres for. The opportunity is as ever to make the most of the footfall increases and make the most by selling gardening, gift and catering while they are there to enhance the customer experience.
Of course, you’ll all be using the GTN Bestsellers charts to make sure the most wanted items are in the most prominent hotspots! Send us your photos of Bestsellers hotspots that make the most of your increased Christmas footfall: trevor.pfeiffer@tgcmc.co.uk.
GTN Bestsellers Top 50 sales volumes compared to the same week last year: week 40: