In This Issue
Sad news - Alistair Lorimer dies
Bunnings UK No. 3 - Hemel Hempstead in pictures
Malus toringo Aros is best in show at New Plant Awards
Adenophora White Blaze wins Visitor Vote Award
Visitors vote for the best retail inspiration ideas
Picture round-up from the HTA National Plant Show
Sales heat up as temperatures soar
Conna gets set for wing-walk in aid of Greenfingers
Bookings up at GCA Plant Area Forum at Ball Colegrave
Steph McGovern to host HTA Garden Futures Conference
Klondyke Group donates to innovative neurological charity
Exclusively Shows deliver top quality visitors
Greenfingers Ambassadors meet at National Plant Show
Horticultural Plant Buyer
Get your own copy of GTN Xtra
GIMA Awards 2017 – last few tickets remaining
Milano Cube breaking the mould for Kelkay
Garden product sales bounce back
Runner beans toppled by cucumbers
Further growth for growing media sales
Sales of Roses more than double in volume
Garden Plants of the Month for 2018 announced
Eden Halls Greenhouses renames as Juliana Group
FlowerTrials: 4 out of 5 exhibitors see rise in visitor numbers
Garden centre helps to train refugees
Plans to build new homes on garden centre site
Bestsellers Top 50 charts every week
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FlowerTrials: 4 out of 5 exhibitors see rise in visitor numbers


With 7,135 registered visitors from 67 countries, the FlowerTrials reports 2017 as another successful year.

The total number of visitors in the Netherlands went up considerably. 

No less than 5,557 persons made the trip to the Westland region, an increase of 6% over last year. Also the Aalsmeer region, which has grown strongly over the last few years, saw again a rise with 3,653 visitors, 4.4% more than in 2016.

As many people visit both regions, the increase for The Netherlands as a whole is 3.5% with a total visitor number of 6,395. A

fter having seen a major rise in 2016, the total number of visitors to the Rheinland Westfalen region saw a small dip this year to be attributed to the Corpus Christi holiday which is related to Easter and fell right in the middle of week 24. In total, 4 out of 5 exhibitors reported more visitors than last year.

Visitors aim at making the most of their day at the FlowerTrials. The number of locations visited increased by 11% with a total of 35,725 individual visits registered, meaning an average of 5 per person. 

As many locations host several breeders, the average number of companies visited per person is significantly higher. The new route planner can be seen to have helped the visitors plan their trips more efficiently.

A surge in visitors from Columbia, the major Floriculture producer in the Americas, was particularly noticeable with a major delegation from the Columbian Growers Association. Interest from Asia was again on the increase with considerably more visitors from Japan, Korea and China echoing the relevance of trade with growers and retailers in this part of the world. More visitors from Israel, Iran and the U.S.A. also found their way to the event.

Gill Corless, Chairwoman of the FlowerTrials Board, said: “I am delighted to have seen our brand-new slogan ‘where plants meet people’ confirmed last week.

"The feedback I received from the many visitors I spoke to echoed the success of the event’s formula, i.e. 59 individual companies showing their very best achievements in breeding to growers, traders and buyers worldwide. I would like to make use of the occasion to congratulate all exhibitors with the high quality of their displays.

"These ongoing efforts make FlowerTrials the key event in pot and bedding plants on the horticultural calendar.”

The FlowerTrials took place from 13th to 16th June in the Westland and Aalsmeer regions in the Netherlands, and Rheinland Westfalen region in Germany. Breeders show their latest innovations in pot and bedding plants to the international horticultural industry.

A registration system with a personal badge scanned at the entrance of each location allows insights into the visitor profiles.
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