Wildlife World ramps up production to meet demand
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Ever increasing demand for its award-winning wildlife products has led Wildlife World to completely redevelop its workshops for better production efficiency and output.
The company has effectively tripled the size of its workshop facility within its base at Chavenage outside Tetbury in Gloucestershire where its full product range and bespoke wildlife products are made.
With its extensive range of wildlife habitats, feeders and accessories Wildlife World is now reaching a much bigger market in both the UK and internationally.
This year, Wildlife World has added two major UK retailers to its customer list for whom the company makes special versions of its bird and insect habitats, feeders and its bee and bug biome.
Wildlife World creates products to match the product theme set by the retailers, including the design and colour scheme. Further afield, Wildlife World’s development of the American market has seen new retail partnerships with Hammacher Schlemmer and American Gardeners Supply, two of the most popular home and lifestyle department stores in the US.
Norman Sellers, Founder and Managing Director of Wildlife World, commented, “We are delighted with the company growth we have achieved this year, particularly because it means that more consumers are understanding the real benefits of our habitats to wildlife and ecology in general.
"Even though production volumes are well up, we continue our focus on making sustainable products which are not only fully researched and tested but also are made from environmentally-friendly materials such as FSC timber and water based paints.”
At Glee in September Wildlife World launched no less than 20 new products, including a number of bird houses and feeders as well as its new novelty Dewdrop range for birds, bees and beneficial insects, an attractive new design and shape that has caught the imagination of retailers and consumers alike.
Glee was also the debut for Wildlife World’s new venture with Simon King OBE, wildlife cameraman and TV presenter, where the company has especially designed and created a separate new range of products under the ‘Simon King’ brand. Such was the success of the launch that one of the products, the Brushwood Robin Nester, won the Glee product award category for ‘Best New Wildlife and Pet Product’.
Further information on its extensive range of wildlife products is available from Wildlife World on 01666 505333, by emailing info@wildlifeworld.co.uk or by visiting the company’s website at www.wildlifeworld.co.uk
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