In This Issue
Caulders buy two centres from Dobbies
New Marketing Manager for LOFA
February sales get off to a ‘snow’ start
The Pot Company offers unique range of Chinese Water Jars with exclusive discount
E.P. Barrus continues expansion with new warehouse
Vitavia greenhouses bring life to the garden
Glee at Spring Fair exhibitors report high levels of orders
And the winners are….Glee at Spring Fair New Product Showcase winners confirmed
Sipcam urges retailers to stock up on natural slug and snail controls to meet demand ahead of metaldehyde ban
Doff launches OF&G certified Ferric Phosphate slug killer
Applications now open for GCA Rising Stars programmes
Charnley’s relief as demolition threat is lifted
Dean's raises record breaking £29,903.70 for charity
Take part in the ‘Gardening is Good for You!’ campaign
Notcutts make Pennies count for The Royal British Legion
Squire’s to hold “Bottle Garden” masterclass
GROEN-Direkt’s Spring Fair: wider range, more visitors
Get your own copy of GTN Xtra
Feeding frenzy for wild birds
Pots provide extra sales during challenging week
John Innes mixes provides welcome sales growth
Plant sales stall...but tulips bloom
Choice ‘Meet the Buyer’ at Spring Fair
Invasive insects and climate changes, Arrigoni answers with “green healthcare”
‘Ask the Expert’ zone at The Future for International Trade Conference
The best of last week's
Hillview Group put 6 sites up for sale
Smart acquires Briers
Wyevale Garden Centres sell six more centres
Downtown re-development to include new garden centre
Bestsellers Top 50 charts every week
Buy your subscription to GTN Bestsellers
All the latest news from the world of garden centre catering
A world of vegan innovation at the Natural Food Show 2019
Loungers chairman Alex Reilley confirmed for Casual Dining
Send us your news and great ideas

Contact us with your news. 

Email neil.pope@tgcmc.co.uk, or trevor.pfeiffer@tgcmc.co.uk or call the GTN News team on 01733 775700






GROEN-Direkt’s Spring Fair: wider range, more visitors

 

GROEN-Direkt’s Spring Fair is widely seen as the international kickoff of the garden plant sector’s new gardening season. This large trade fair is an important indicator of the sector’s market sentiment.

 

The 2019 edition of the fair took place on February 5-6. It attracted an exceptionally large number of visitors from within and outside the Netherlands, showing that the Spring Fair is not merely a commercial event, but indeed the place to be for anyone professionally involved in the garden plant sector.

GROEN-Direkt’s fairs are characterised by highly diverse ranges of visually attractive products. Besides popular garden plants, GROEN-Direkt also presents new plant varieties, batches of less common exclusive plants and wide selections of Mediterranean and solitary plants. The overall range presented at this Spring Fair was even more varied than the ranges of previous years.

The most important fair news:

1. Positive commercial outlook
The fair’s visitors (traders and buyers from all over Europe) were extremely positive. In spite of the scarcity, the ranges presented at both the sample fair and the Product Promotion Plaza were exceptionally good. This, combined with the unprecedented crowds of buyers eager to buy resulted in an increase in turnover of more than 10% by the end of the two fair days.

2. Access to growers’ total ranges
Many growers grow hundreds of different plant varieties. At its Spring Fair, GROEN-Direkt introduced its new, expanded line of ‘Concepts’ purchasing options granting buyers access to this tremendous range of plants, with even more products and options for them to choose from. Extra attention was paid to these ‘Concepts’ at the Concepts Plaza with its many pallets, each presenting a selection from a grower’s range of products.

From the Spring Fair onwards buyers can also browse the entire ranges of many growers at the webshop at
www.groen-direkt.nl and order small numbers of their products, which they can combine with their GROEN-Direkt order. In the past the webshop range was less diverse.

3. Mediterranean plants and Solitary Plants Plaza
The range of Mediterranean plants attracted a lot of attention at the Spring Fair thanks to its greater diversity and its new presentation along the central aisle. Visitors could also admire and order extra-large shrubs and trees at the new Solitary Plants Plaza.

Facebook Twitter LinkedIn Del.icio.us Digg | Comment (0)
Comment
Name:*

Email Address:*

Comment:*