Neil Grant from Ferndale Garden Centre, talks about some of the ways in which they are reaching out to new customers and keep existing customers, especially younger families, coming back. This is includes their summer beach project and also the National Children’s’ Gardening Week initiative.
Neil Grant is Managing Director of Ferndale Garden Centre just south of Sheffield. Neil has been with Ferndale for 33 years, since his wife’s family bought a run-down existing garden centre business. Neil met Linda, his wife, at Writtle Agricultural College, near Chelmsford while studying HND commercial Horticulture. Having both passed with Distinction they started to develop the family nursery in south Sheffield before moving the whole family to Coal Aston to form Ferndale Nursery and Garden Centre in July 1982. Neil is passionate about our industry and has previously been Midland area rep for the GCA and then an elected Director sitting on the national executive for 6 years. Neil became HTA representative for Yorkshire in 2012. Neil is also ‘garden expert’ for BBC Radio Sheffield every Sunday morning.
If you want great ideas on how to attract younger families to your centre next year, and keep them coming back, book your place at The HTA Marketing Forum now. GTN Xtra readers can take advantage of a special Buy One get One Free offer at: www.the-hta.org.uk/marketingforum using the code GTNXtra.
Neil Grant from Ferndale Garden Centre, talks about some of the ways in which they are reaching out to new customers and keep existing customers, especially younger families, coming back. This is includes their summer beach project and also the National Children’s’ Gardening Week initiative.
Neil Grant is Managing Director of Ferndale Garden Centre just south of Sheffield. Neil has
been with Ferndale for 33 years, since his wife’s family bought a run-down existing garden
centre business. Neil met Linda, his wife, at Writtle Agricultural College, near Chelmsford while
studying HND commercial Horticulture. Having both passed with Distinction they started to
develop the family nursery in south Sheffield before moving the whole family to Coal Aston to
form Ferndale Nursery and Garden Centre in July 1982. Neil is passionate about our industry
and has previously been Midland area rep for the GCA and then an elected Director sitting on
the national executive for 6 years. Neil became HTA representative for Yorkshire in 2012. Neil is
also ‘garden expert’ for BBC Radio Sheffield every Sunday morning.
If you want great ideas on how to attract younger families to your centre next year, and keep them coming back, book your place at The HTA Marketing Forum now. GTN Xtra readers can take advantage of a special Buy One get One Free offer at: www.the-hta.org.uk/marketingforum using the code GTNXtra.
