The first week where snow caused significant disruption in certain parts of the country took overall garden centre sales to the lowest level of the year so far. That was no where near as bad as the “Beast from the East” week of March last year or the snow of January 2013.
The met office long range forecast mentions wind and rain for the rest of February with small chances of snow.
Pre-planted spring bulbs were very popular last week as those who did venture out sought instant colour to brighten their gardens. What a great way to spark joy than to see snowdrops, crocus, daffs and tulips shining through even on a grey February day.
Have you got your pre-planted bulbs in a prime hot spot to spark that customer joy early in their shopping experience?
GTN Bestsellers Top 50 sales volumes compared to the same week last year (week 5) Garden Products – down 21% Growing Media – down 32% Wild Bird Care – up 44% Veg-2-Gro – down 28% All Plants index – down 53% All Items index – down 26%