Gardman’s EdenBloom brand was launched last year and what a great triumph it was! This year they are expanding this range even further to continue the brand’s success. These affordable and decorative garden products are set at attractive price points, starting from as little as RRP £1.99, and enable consumers to instantly create beautiful gardens to be proud of.
Launching at Glee 2017 (stand 19F30/G31), Gardman will be showcasing their successful range of wind chimes and suncatchers, introducing new designs and the whole range now available in pre-merchandised stackable trays, for stocking larger volumes and creating your own FSDU displays.
Kerry Freeman, EdenBloom Brand Manager commented: “The launch of EdenBloom last year was such a great success and we are now even more excited about unveiling our NPD lines for 2018. As well as beautiful new designs, we’ve also made it our focus to appeal to a larger range of retailers by offering a variety of branded pre-merchandised solutions, making it quick and easy for retailers to display and drive those off fixture sales.”
New this year is The Butterfield Collection, a range of beautifully realistic flower border stakes for consumers to add an instant decorative touch to their gardens.
To extend the EdenBloom brand and bring more female consumers into solar technology, Gardman are also launching beautiful solar lighting, garden décor which looks good both day and night. This includes delicate glass flower lights and The Willowdale Solar Light Collection - a variety of exclusive fairy solar lights that have been uniquely designed by Gardman, for consumers to create magical fairy lands in their outdoor spaces. Available in FSDUs and stackable display trays, this range is easy to merchandise and easy for consumers to shop.