Glee 2018 was Wildlife World’s best yet with a staggering 60 per cent increase in new enquiries. Celebrating its 20th anniversary this year, the Wildlife World team wowed garden centre buyers and retailers with its new eye-catching stand.
Packed full of innovative products, the larger open-ended stand was laid out by species and showcased Wildlife World’s award-winning British designed and tested wildlife range of products.
Buyers were also impressed with the new informative Point of Sale (POS) units. The Wildlife World team works closely with garden centres, retail buyers and merchandising teams to develop new fit-for-purpose point-of-sale (POS) display units which increase awareness of its wildlife portfolio and helps garden centres and retailers to sell more products.
Success has included capitalising on existing award-winning ranges such as the Simon King Brushwood Robin Nester, the ever-popular Solitary Bee Hive, the broad range of hedgehog houses, snack bowls and food and a number of new products.
New products included The Pollinating Company Bee Nester, Shenstone Theatre Bird Bath & Drinker, Beachcomber Bird Bath, ‘No Plastic’ Stainless Steel Bird Feeders, the innovative Hedgehog Crossing and new flat pack DIY Hedgehog House.
The new hedgehog products are extremely relevant and contribute to the current ‘Help save Britain’s hedgehogs with hedgehog highways’ awareness initiatives that are prominent in the national media.
The 60 per cent increase in new enquiries and repeat orders at Glee 2018, combined with the company’s impressive year on year growth has led to the addition of a third new warehouse and expansion of existing workshop facilities and additional staff joining the factory team.
Norman Sellers, Managing Director at Wildlife World said: “We are thrilled at our recent commercial successes which have enabled us to expand our UK team and warehouse facilities. Our business development and account management teams are working tirelessly to expand on existing garden centre and retailer relationships and build contacts with new customers.
“As a company we are increasing our solid commitment to the conservation of species, working with wildlife experts to develop products from which wildlife will receive the greatest benefit.”
The Glee 2018 success will enable Wildlife World to benefit from the rapidly growing environmentally conscious, wildlife consumer trend.
Further information is available from Wildlife World on 01666 505333, by emailing firstname.lastname@example.org or by visiting the company’s website at www.wildlifeworld.co.uk