In This Issue
Acquisition of outdoor leisure firm Anchor Fast presents new category for Kelkay
Water-conserving solutions as Brits face hosepipe ban
Introducing our new Champions Blend Peat Free, Organic Approved Compost
20k social media posts greet Blue Diamond's acquisition news
Footfall drops in the heat…
But plant sales still up on last year
AMIR achieves its most successful SOLEX show ever
£30k damage in forklift ram raid on Notts garden centre
Dobbies promote COO Jenkins to chief executive role
Carl Welsh appointed managing director of Vitax
Hilliers set out to make a family's dream come true
Matthew Bent and friends raise £3,600 on 280-mile cycle ride
Newquay centre's expansion get green light
Daphne 'Perfume Princess' named best new ornamental
T&M mark potato expert Colin Randel's 50 years in horticulture
Inspire your customers to save water
Haskins charity campaigns raised £16,500
Planners give Notcutts go-ahead for major upgrade at Woodbridge
Get your own copy of GTN Xtra
Plant supports and feeds selling well
Record high for Cactus compost
Fast feeding for birds
Autumn planting seed potatoes sell in volumes
Glee registration now open
Stand out from the crowd at HTA Marketing Forum
Roger Crookes retires as GCA inspector after 11 years
The best of last week's
Wyevale Garden Centres agrees sale of eight of its largest garden centres to Blue Diamond
Cowells, Fron Goch, Tong and Bents are the top centres in the North East & North West GCA regions
Glee Buyers Power List 2018: the shortlist
The market leading global gardening business you may never have heard of!
Bestsellers Top 50 charts every week
Buy your subscription to GTN Bestsellers
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Stand out from the crowd at HTA Marketing Forum

Stand Out from the Crowd is the theme for this year’s HTA Marketing Forum which takes place on 17 October 2018 at Horticulture House in Oxfordshire.


This one-day event, sponsored by Evergreen Garden Care, is aimed at all those delivering marketing and public relations in the garden industry and provides top tips and expert knowledge to help achieve marketing cut through.


The event brings together speakers from inside and outside the industry covering a range of topics including social media, vlogging, visual merchandising and Facebook advertising. Along with ‘how to’ sessions there will be a number of case studies from across the industry with exemplar businesses sharing the secrets of their success.


Visual merchandiser Sarah Manning will look at key displays and visual merchandising principles, along with top product presentation tips focusing on Christmas and houseplants.


Social media platform algorithm changes are making it increasingly difficult for businesses to gain brand awareness. Which makes it hard to bring in new customers. Simone Bonnett, from The Social Managers, will demonstrate how to engage and activate an audience.


Jo Dales, Marketing Manager from the award-winning Tong Garden Centre near Bradford, provides some insight to the secrets of their success from working with local charities and the community to putting Tong back on the map as a destination garden centre for all the family.


There will be a marketing Q&A by, YouTube creator and Hornby Whitefoot PR Account Manager, Robbie Cumming. He will be answering questions relating to producing content for social media. With over 10 years’ experience on YouTube, he will discuss how to make them engaging and on a tight budget.


David Denny, HTA insights and marketing manager, will be talking through how to use promotions effectively. He will also be explaining the benefits of taking part in National children’s gardening week and National Garden Gift Voucher photography competition.

The HTA Marketing team will demonstrate how to use Facebook advertising effectively. Using the Garden Gifting campaigns as an example they will explore the ways that Facebook is a great way to reach out to new customers.


For more information, updates on speakers and to book your place, click here.

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