In This Issue
Tributes for Eddie Topping MBE, Founder, Pioneer, Dad
Excited to be back at Glee - GTN September, Glee Preview Issue, on-line here
The future's looking rosy for Treadstone
Phostrogen plans a growth spurt for season 2022
Haskins Snowhill and Squire's Hersham pick up GCA honours in South Thames region
Tributes pour in for Pat Coutts following her death at the age of 76
Perrywood Tiptree and Thurrock win in North Thames
Hillmount takes hit on rising prices
Glee 2021 content programme details unveiled
Plant sales beat August 2020
Heat is turned up for August sales
Garden Kitchen by Pugh's is a unique concept
Glee 2021: COVID-19 measures FAQ
Thanks Plants campaign celebrates office plants
Growing Media sales beat August 2019 by 47%
Maximising growth and opportunity for independent garden centre operators
Westland Visiroot ™, Visibly better results!
Woodlodge’s Down to Earth to increase impulse spend
Furniture and barbecues top July’s GCA Barometer of Trade
Foodie focus for garden centre's ‘Meet the Heartisans' event
Autumn Fair is back...a safe and secure event
Hardware Retailers (IHA) to merge with the Global Home Improvement Network
Antony Harker to launch Altico at Glee - Read GTN's August issue on-line now
Video, video. Watch the SOLEX SUN video showreel from SOLEX On-Line 2021
Get your copy of GTN Xtra
Kent & Stowe launches Eversharp® - New secateurs with Formula 1 technology
Tomorite leads the way for August growth
Call in the professionals – 67% of British homeowners are unaware of gardening regulations!
Post-lockdown boom for GYO continues
Pandemic creates nation of gardeners and home-growers
Veolia innovation increases composting recovery by 30,000 tonnes per year
Event offers export advice for garden product suppliers
Wild Bird Care benefits from cool summer
Commercial Kitchen’s full Keynote Speaker line-up
Scholarship season open for horticulture students
Start of anniversary year and several innovations at GROEN-Direkt’s Autumn Fair
The best of last week's
Monkton Elm and Old Railway Line scoop top Wales & West honours in GCA Awards
Expansion for family-owned garden lifestyle business
Success for St Peters and Planters in the Midlands
Evergreen Garden Care launches pesticide-free range
Scotland and Northern Ireland winners revealed
Bestsellers Top 50 charts every week
Buy your subscription to the GTN Bestsellers printed weekly newsletter
All the latest news from the world of pet products
AQUA 2021 all set for eagerly anticipated return
Pet abduction to be made new criminal offence
Earth Animal supports homeless pets cause
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Woodlodge’s Down to Earth to increase impulse spend

With more people getting involved with home growing more than ever, Woodlodge has extended its popular Down to Earth range. Providing one of the widest collections of wholesale garden supplies currently available in the UK, Down to Earth aims to increase incremental spend in the garden accessories market.

 

A natural extension for Woodlodge, the portfolio includes decorative gardening goods ranging from garden arches to obelisks, pot stands, trellises and plant supports.  New for 2022, the range has expanded to include of sowing and growing tools to give everything a gardener would need to cultivate strong, healthy plants and watch them thrive and grow.

 

Plant supports

With outdoor spaces becoming smaller, gardeners are often looking for innovative ways to maximise the area that they do have.  A range ofgarden arches, trellis and obelisks, made from both metal and willow play a vital role, creating height where space is at a premium and will appeal to consumers who want to make the most of every inch of their outdoors.

 

As demand for environmentally friendly gardening products continues to soar, Down to Earth’s bamboo supports and coco liners stakes will give retailers access to the ever-growing eco conscious demographic.  The Coco Liners are made of the sustainable outer husks of a coconut, allowing for easy draining and absorption of water for longer lasting blooms.  Another addition to the Coco range are the brand-new Coco Poles, covered in coir fibre are both 100% natural and bio-degradable and the perfect support for indoor & outdoor aerial rooters and creepers.

 

Whilst our Heritage metal pot stands are the easiest way to elevate flower pots and give them an ornate pedestal to showcase plants at their best, our pot trolleys featuring wheels that move in all directions for easy manoeuvring, ideal for those that want to change their gardens look with the seasons without any heavy lifting.

 

Supports & accessories

Complimenting the plant supports is Down to Earth’s range of accessories which include tree guards which are  great- value way to protect young saplings from pests like rabbits and deer,  whilst the newly added tree and shrub ties protect growing plants from adverse weather.   The new Wigwam cane support can be used in multiple ways to create support structures in the garden for climbing plants and vegetables to give new customers confidence in their natural growing techniques.

 

Twines & ties

Down to Earth has now expanded to include twines and ties, essential core gardening products for retailers to stock. From clip twist tie plant wire with self-feed dispenser to built in cutter to garden plant clips of varying sizes,  that  support and guide the plant as it grows, the addition of these to Down to Earth will help novice gardeners to hold and secure heavy headed flowers as they bloom.

 

Also new to Down to Earth’s offering is Green Jute Twine which is 100% biodegradable and the perfect accessory for training plant stems onto and wigwams, as well as marking out rows in a vegetable patch.

 

Fixings

Educating the consumer about plant protection is key to confidence and repeat business in store.  Down to Earth’s range of plastic pegs and fabric staples can easily be tapped into the ground hold fleece or fabric in place around the garden to protect crops against pests or in the borders for weed control.

 

For the more experienced gardener, Down to Earth now offers accessories for the greenhouse including fixing corner clips to help support the panes of glass when glazing, as well as shading clips to protect young plants from in summer to provide sufficient shading from intense sunlight.

 

Labels & Meters

To help customers give plants the correct care, Down to Earth has introduced plant labels, moisture metres and thermometers.  Our different lengths of plant labels can be written to help with identifying every plant with ease and also to know the growing instructions and watering that each plant should get.

 

Retailers can also boost shoppers trust with a selection of plant thermometers, an ever-useful tool that checks the local temperature and keeps an eye on the condition’s plants are experiencing.  A new meter to assess the moisture of the soil for your favourite houseplants, flower border or vegetable crops is also ideal for those unsure consumers and stops under and over watering.

 

Shed supplies

The final extension of Down to Earth is a range of effective tools and handy solutions to make outdoor work comfortable.  Padded kneelers will encourage gardening for longer whilst a new range of garden tidy bags and sheets will aid hedge trimming and collection of garden waste. The Down to Earth trimmer lines offer the perfect combination of energy efficiency and cutting performance whilst a new collection of shed hooks will keep tools organised.

 

To further boost sales, innovative merchandising stands to display the Down to Earth sundries range are available and can be stocked and placed at the point of purchase.

 

Michael Wooldridge, Director of Woodlodge said: “Woodlodge has recognised the importance of getting the growing season off to the best possible start and the new additions within Down to Earth will offer ornamental plant supports, tools and accessories that are in high demand from consumers.   The collection will further diversify the Woodlodge offering, create impulse purchases and help retailers offer customers a one-stop-shop for all their gardening needs.”

 

The extended range will be showcased at Glee (NEC Birmingham, 14th – 16th September), and buyers will be able to peruse the full Down to Earth offering on Stand 6J30-20A31. For more information on Woodlodge’s new ranges for 2022, please contact your local sales representative or visit www.woodlodge.co.uk.

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