Building on the growing trends of consumer preference for the natural alternative and the ever-growing awareness of the environment, Beaphar has launched the Beaphar BIO Shampoo range.
Formulated with a delicate blend of natural and beneficial ingredients, each shampoo leaves dogs’ skin perfectly hydrated and their coat glossy. The products are certified by ECOCERT according to the ECOCERT Ecopetcare Standard, while the recyclable packaging is endorsed by the ‘I’m Green’ scheme.
“Living in a more sustainable and eco-friendly way has become a hugely important issue to consumers across the world, and it’s something we as manufacturers are taking on board,” explains Dr Sue Huggett, Business Manager, Beaphar UK.
“Research shows that 84% of UK consumers say being environmentally friendly is important to them. The introduction of our new shampoos, which contain natural active ingredients and are packaged in recyclable tubes, means dog owners can make a more sustainable choice, providing care for both their dog and the environment.”
The four shampoos all contain 0% parabens, silicons and colourants, include organically produced Aloe vera gel, which moisturises the skin, and are enriched with ingredients from organic farming. The Beaphar BIO Shampoo Range includes:
- Beaphar BIO Puppy Shampoo: specially formulated for a puppy’s sensitive skin, and enriched with cherry blossom and papaya.
- Beaphar BIO Shiny Coat Shampoo: ideal for all dogs, and leaves fur soft and shiny. Enriched with macadamia oil and hibiscus.
- Beaphar BIO Sensitive Shampoo: helps soothe sensitive or irritated skin, and is enriched with St. John’s wort and blackcurrant.
- Beaphar BIO Shampoo & Conditioner: a 2-in-1 formulation suitable for all dogs that leaves the coat silky smooth and easy to detangle. Enriched with argan oil and apricot kernel oil.
The Beaphar BIO Shampoo Range is certified by ECOCERT according to the ECOCERT Ecopetcare Standard. This means the products contain natural active ingredients, and come from respectful production with strict standards regarding toxicity and biodegradability. Therefore, Beaphar BIO Shampoo Range is ideally suited to pet owners with an ethical and respectful approach regarding the environment.
But it is not just the ingredients that are natural and ethically sourced; great care has also been taken to make the packaging as eco-friendly as possible.
The Beaphar BIO Shampoo Range is packed in recyclable bioplastic tubes made from sugarcane, and carry the ‘I’m Green’ label. The sugarcane is farmed in an eco-friendly way, with any waste from the processing being converted to bioenergy. The sugarcane itself absorbs CO2 during its growth, helping to reduce greenhouse gases.
“The fact our shampoos are endorsed by and carry the seals of both these organisations means that pet retailers and dog owners alike can buy the products with confidence. Retailers know they are supplying a high-quality and respectfully produced product, while dog owners know they are using the best shampoo for their pet and for the environment,” concludes Dr Huggett.