David Domoney’s Cultivation Street community gardening campaign is set to treble its readership following the switch of his week-end double-page spread from the Sunday People to the Sunday Mirror.

The column provides valuable publicity for the campaign through case studies of schools, neighbourhoods and community gardening projects with practical gardening hints and tips.

The Cultivation Street competition to find the best neighbourhood gardens boasts a prize pot of £20,000 of National Garden Gift Vouchers through its association with the HTA and now has ‘ambassadors’ in more than 180 garden centres.

Domoney promotes the benefits of gardening on his television shows ITV1 This Morning, Channel 5’s Saturday Show and ITV1’s flagship gardening programme Love your Garden.