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4 weeks to Garden Re-Leaf Day
Denys E. Head finalises sale to Haskins Garden Centres
HTA comments on the cabinet reshuffle
Plans to build 200 homes on garden centre site rejected
GTN Bestsellers urges garden centres to get ready for Garden Re-Leaf Day
Great week for plant sales
Westland set to launch biggest ever peat-free ad campaign
Klondyke holds furniture and outdoor living showcase
Key retailers to headline GIMA Day Conference
Hillier continues commitment to sustainability
Squire’s launches sustainability programme
Sustainability top the bill for new GCA chairman
David Domoney partners with Yard Force UK
Vivid Arts’ Easter Bunny to raise funds for Greenfingers
LifestyleGarden educate next generation of eco-conscious youngsters
Encouraging everyone to make friends through gardening
Get your own copy of GTN Xtra
Cleaning up on garden product sales
Peat-free sales make early season headway
Sowing seeds of growth
Nest box sales start to fly
Henry Bell celebrates National Nest Box Week
Deco-Pak encourages customers to include nest boxes in their gardens
elho strengthens UK sales team
Tong Garden Centre to host free Orchid advice day
The best of last week's
Sustainability - Doing nothing is dangerous
100% natural weed prevention product launched in UK
Kelkay win GWP business from rivals
Record start to the year, reveals GTN Bestsellers
Garden Centre Photo Tours
Bestsellers Top 50 charts every week
Buy your subscription to GTN Bestsellers
Over 65 Keynote speakers confirmed for Casual Dining 2020
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Westland set to launch biggest ever peat-free ad campaign

Westland Horticulture will launch the biggest ever advertising campaign for peat-free compost this spring, investing £1.5million in a New Horizon TV campaign.


Westland’s New Horizon campaign, developed under the theme “Greatest Grow on Earth”, is a celebration of growing. The campaign, which is set to reach 20 million households from April this year, forms part of Westland’s commitment to lead the move towards more sustainable growing media products and promote peat-free or heavily peat-reduced products across all its communication channels in 2020.


As part of its peat reduction strategy, Westland has invested £35 million into developing peat alternatives over the past 18 years and has also spent £5 million promoting peat-free and peat reduced alternatives to consumers since 2007.  


New Horizon has been developed using Westland’s latest advancement in peat replacement technology, BIO3™.  It will be the first peat-free compost to be advertised on TV, and Westland believes it could become its best-selling compost ever.


Keith Nicholson, Marketing Director for Westland commented: 


“New Horizon is the result of 18 years of research and development and represents a game changer in peat-free compost. Consumers no longer have to make a choice between performance and sustainability. First and foremost, this is a high performing compost which offers excellent growing for gardeners.  

“We are really excited about New Horizon and its growing potential, and this campaign will help spread the message that gardeners can make a sustainable choice without compromising on performance.”


New Horizon comes in three varieties – all plant, all vegetable and a tomato planter.




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