In This Issue
GTN’s Greatest Christmas Awards judges choose this years winners
Yorkshire Bank funds purchase and modernisation of Plant Plot Garden Centre in Lichfield
Evolution Aqua buys the Bermuda from Scotts
Plants are the stars as the heat cools off Christmas sales
New wild garden bird food brand 'Chirpy' launched
Blackbrooks celebrate record year
Christmas is nearly over - now it's time to party
Lovania’s retail plant range boosted by new consumer website plus new look POS
Gardman launches a 'forest' of artificial Christmas trees
Her Majesty’s Lord-Lieutenant honours Trimetals
Talking UK plant health at HTA Contact Conference
Do customers think you're The Greatest at Christmas?
Use social media, emails and website for customer votes
Plant Centre Manager
Garden Centre Manager
Retail Plant Centre Senior Supervisor
Product Merchandisers
Horticultural / Plantarea Manager (Wiltshire)
Senior Plant Centre Retail Manager (Leicestershire)
Garden Centre Horticultural Manager (Middlesex)
Wholesale Nursery Growing Supervisor (Herefordshire)
Buy your Christmas Awards Party tickets now
Centres to gather in Paris to discuss changing face of garden retail
Plant health and water policy on HTA Contact Conference agenda
Johnson's offers Kalettes for just £1 to promote a Great British vegetable
Garden product sales boosted by flower power
Plant displays generate high volume sales
Christmas sales ease off after busy period
Core gardening is 7% up for the year...
HTA Benevolent Fund appoints Caroline Owen as Trustee
Mr Fothergill's vegetable seeds support Chernobyl
Get your own copy of GTN Xtra
Bestsellers Top 50 charts every week
Buy your subscription to GTN Bestsellers
Situations Vacant
Plant Centre Manager
 
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Garden Centre Manager
 
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Retail Plant Centre Senior Supervisor
 
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Product Merchandisers
Salary: £22,000+
 
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Horticultural / Plantarea Manager (Wiltshire)
Salary: £18,000 - £22,000
 
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Senior Plant Centre Retail Manager (Leicestershire)
Salary: £25,000 - £30,000
 
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Garden Centre Horticultural Manager (Middlesex)
Salary: £27,000 - £28,000
 
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Wholesale Nursery Growing Supervisor (Herefordshire)
Salary: £20,000 - £30,000
 
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Email neil.pope@tgcmc.co.uk, or trevor.pfeiffer@tgcmc.co.uk or call the GTN News team on 01733 775700



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Book your tickets for GTN's Greatest Christmas Party on Sunday January 8th 2017 by calling 01733 775700 or click here


New wild garden bird food brand 'Chirpy' launched


The Provenance Trading Company is launching its all new wild garden bird food brand, Chirpy, featuring high quality ingredients combined with impactful packaging and branding. The product range is packed at source resulting in substantial costs savings thus providing great value for money.

Chirpy uses only the best ingredients. For example, peanuts are carefully sourced premium quality large varieties, sunflower hearts the finest bakery grade, all packed at source, not only for freshness but also to help reduce Chirpy’s carbon footprint, an important consideration in today’s world.

For such consistent quality you would be forgiven for thinking that retail prices must be higher than many others, but this is not the case. The launch range comprises four consumer friendly 1kg packs plus a unique eight ball variety pack of ever popular fat balls with competitive RSP’s ranging from £1-99 to £4-99. Margins are equally healthy for retailers.

These key points, combined with strong branding with bright and colourful packaging clearly differentiating the range, makes for an exciting addition to any retailers garden bird food offering.

The new brand is set to ruffle feathers in the UK bird food market which is reportedly worth some £210m*, and growing.

Growing interest in feeding and caring for our wild garden birds means that consumers are increasingly looking for new and readily accessible options and the Chirpy 1kg launch range really hits the spot in all areas.

The Company is in the process of tying up retail and distribution partners but in the early stage are able to supply retail customers direct from their Lincolnshire warehouse facility.

Says Nick Charlton of Chirpy: “Largely as a consequence of the growing number of TV nature programmes, plus campaigns by the likes of the RSPB, more and more consumers recognise the importance of feeding garden birds all year round, and not just during the colder winter months. Our new strongly branded high quality range is specifically designed to sit comfortably on the shelf amongst other consumer brands with year round appeal and sales in mind, an attractive commercial proposition for retailers.”

* The Pet Food Manufacturers Association Report – 2015

Range Information:

  • Whole Peanuts – 1kg High Quality Large Premium varieties
  • Nibbed Peanuts – 1kg High Quality Premium varieties
  • Sunflower Hearts – 1kg High Quality Bakery Grade
  • Supreme Seed Mix – 1kg High Quality mix - Red Dari (30%), Striped Sunflower Seeds (20%), Oats (20%), Wheat (20%), Yellow Millet (10%)
  • Fat Ball Variety Pack– 8 x 85g Fat Balls (2 x Classic, 2 x Peanut, 2 x Fruit, 2 x Mealworm)

For more information contact: Nick Charlton of Chirpy: Tel: 01732 743434, nick@nickcharlton.co.uk Website: www.chirpybirdfoods.com (under construction)

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