Primeur’s new lines are a must-have for retailers this season as the British company enhances its market-leading range of doormats with the introduction of its first ever licensed collection, and adds stylish new colours to its sustainable, self-watering Tierra Verde planter assortment.
Primeur’s Mighty Mats brand features a host of brand-new designs for 2024, including a show-stopping new licensed collection in collaboration with one of the UK’s best-selling wildlife artists, Bree Merryn.
The Mighty Mats range include barrier matting, unique spring, autumn, and festive coir designs, durable rubber and coir mats, an extensive washable collection including a variety of qualities, some with matching runners.
Backed by their expertise with recycled materials, the Mighty Mats range also includes an eco collection featuring a variety of qualities and designs, in assorted sizes to suit every need. This entire range is especially versatile and great for cleaning off muddy boots and paws.
The doormats featuring artist Bree Merryn’s much-loved artwork had a hugely positive response from retailers, garnering a lot of attention at Spring Fair. The stunning designs, adorned by Bree’s unique wildlife artwork, take doormats to a new level
Primeur has also extended its stylish Tierra Verde collection of eco planters with brand-new, trend-led colourways. Now able to add a variety of colours to the sustainable and durable recycled rubber used to make these striking pots, Primeur is delighted to offer its best-selling Octavia and Sonata planters in Blossom, Cappuccino, and Oak, to complement the existing shades of Slate and Steel Grey.
Designed for use both inside and outside, Tierra Verde eco planters enhance any space, are suitable for all-weather use, and help plants stay properly hydrated thanks to their built in water reservoir. Eco planters won’t crack, split, or fade and offer fantastic insulation properties that help protect delicate plant roots from the frost or searing sun.
Upon special request, these new colours can be ordered in alternative silhouettes, as well as bold new colours Heather, Lime and Terracotta.
Primeur
To find out more Primeur, get in touch with the team at 01274 518800 or visit www.primeur.co.uk
