
Marriage’s showcased the fresh new rebrand of their small animal and indoor bird categories at PATS in September and received an outstanding response.
It marks the first phase of the brand’s new identity, which will be extended across other ranges later in the year. The stand at PATS focused primarily on promoting Marriage’s new look and formulations for the small animal and indoor bird ranges, with attendees also given a sneak preview of the rebranded poultry range.
The new eye-catching pack designs reflect the premium quality of the ranges. Clear product names and key call outs bring the product features and benefits to life on the pack face, for greater clarity of proposition on shelf.
Every product category now utilises an assigned colour scheme, which has helped to improve in-store merchandising. The rebrand also offers a greater range of pack formats and sizes to choose from, giving customers better choices and making for distinctive in-store displays.

Enhanced indoor and aviary bird range
With 22 products in the new indoor and aviary bird range, every mix is packed with multiple tasty and wholesome ingredients. The parrot, cockatiel, parakeet and lovebird foods contain an extra variety of colours, tastes and textures to help provide opportunities for foraging, physical manipulation and mental stimulation.

Bigger and better small animal range
The complete range of 13 premium quality Nutri Pressed small animal feeds have been formulated specifically for rabbits, guinea pigs, chinchillas, hamsters, gerbils, rats and mice. Each product is unique and has been meticulously formulated based on published scientific research to provide a wholesome, flavoursome and balanced diet that helps support optimum health and well-being.
Marriage’s new small animal range is Nutri Pressed, which combines expert nutrition with cool pressing technology, for superior nutrient content and flavour.

Marriages
0845 257 0232
contactus@marriagesmillers.co.uk
www.marriages.co.uk