POTR designs and manufactures flat pack, self-watering planters made from waste, designed to be posted directly through your letterbox.

Origami innovation is used to transform recycled plastic into a sustainable, minimal pot engineered to take the guesswork out of plant care using the inbuilt watering system which keeps your flora thriving.

The design of the plant pot has remained largely unchanged for five millennia with little thought going into its carbon footprint. POTR has embraced a holistic approach to sustainable design, resulting in a unique product range which places environmental impact at the core of the product design.

A life cycle analysis of a traditional plant pot was conducted, uncovering the carbon hotspots associated with the entire product lifecycle. Surprisingly, shipping was identified as a major carbon footprint contributor with traditional plant pots due to shipping large, heavy and fragile volumes of air, often requiring single use protective wrapping. Manufactured in their thousands, these fragile objects require excess room on transportation which equates to high carbon footprints and expensive shipping costs.

This insight inspired the team to study origami, which led to the development of the flat-packed design, reducing the carbon footprint by over 100 times, eliminating wasted volume and weight. This also ensures easy deliveries through standard-sized UK letterboxes, and space optimisation in retail environments.

POTR Pots are made from 0.5mm thick recycled polypropylene sheet which reduces material usage by an incredible 95% compared to traditional pots (often made from 10mm thick material). This reduction can be observed when weighing a POTR Pot (approx 100g) vs a traditional pot (approx 2kg). Whatsmore, our sheet material is made from waste polypropylene plastic destined for landfill helping contribute to a circular economy.

Considering user needs, POTR integrated a self-watering system with a reservoir in the pot’s base, supported by a capillary action wicking cord. This innovation not only caters to busy lifestyles but also ensures plant longevity, reducing unnecessary wastage of houseplants and their associated carbon footprint.

POTR

hello@potr.co

andrew@potr.co - Founder and Designer

07805485811