Heritage Garden Pottery

Woodlodge’s flagship Heritage Garden Pottery range is to be extended for 2021 with the addition of striking new lines and limited-edition designs – featuring novel materials and unique finishes that elevate the iconic collection’s sales appeal.

Michael Wooldridge, Managing Director at Woodlodge, said: “Heritage Garden is an iconic brand, instantly recognisable and renowned for leading the way in cutting-edge design while retaining its deep-rooted influences that have been inspired by British gardening tradition. While others have aspired to replicate the brand’s success, Heritage Garden remains the premium offering, and one that’s unrivalled due to Team Woodlodge’s commitment to continually reinventing the range by harnessing the power of national and global design influences and trends.” 

ROOT Indoor

With the pandemic prompting consumers to transform their properties into stylish sanctuaries as they spend increasing amounts of time living and working from home, Woodlodge is announcing a perfectly timed expansion of its Root Indoor range of pots, pot covers and design-led accessories ahead of the 2021 season.

Root is Woodlodge’s flagship interiors range, a line-up with an enviable track record of driving retail sales by inspiring consumers to extend their passion for gardening into the home by enjoying the benefits of greenery all year-round. Encompassing floral, classic and contemporary designs, Root takes pride in its ability to offer a style that matches any home interior – providing retailers with cutting-edge designs that have been tailored to cater for a broad customer demographic.

Honey & Wild

Woodlodge has unveiled its new Honey & Wild range following a major expansion of its garden decoration range with the acquisition of Adobe Wholesale and The Garden Foundry – allowing the company to significantly increase its offering of eye-catching, on-trend outdoor lifestyle décor.

Discussing why the time is right to ramp-up its garden décor offering, Michael Wooldridge, Managing Director at Woodlodge said: “Demand for garden decoration is being driven by the trend for consumers regarding the outdoors as an extension of the style within their homes. It has been well documented that more people have taken up gardening this year as a result of the Covid-19 lockdown, and garden enhancement is a high priority on consumers’ agendas. By welcoming Adobe Wholesale and The Garden Foundry into the Woodlodge family, we will be ideally positioned to offer a vastly expanded portfolio of top-quality garden decorations that tap into the latest lifestyle fashions and tick all the boxes for innovation and novelty appeal.”

Contact:

Woodlodge Products Ltd

www.woodlodge.co.uk

Tel: 01666 501 000

Email: pots@woodlodge.co.uk