If you are looking forward to making the most of new sales opportunities during 2022 here’s the Autumn 2021 edition of the GIMA New Products Digest in e-newsletter form to help you.

The million-dollar question for 2022 is how our consumers will act, has this experience created a new generation of lock down gardeners, motivated to continue developing and investing in their hobby? Or will they opt out and go back to treating gardening like outdoor tidying up.

GIMA members are confident that the surge in gardening will continue, and with that confidence they have invested in additional stock availability, new product development, and additional capacity for 2022. 

As GTN Bestsellers data reported just last week early signs are that there could be even more gardening going on during 2022 with plant sales up by almost 25% on pre-pandemic levels and growing media volumes soaring to an all-time January high.

So please take a moment to absorb the contents of this digest and to appreciate the innovation within. Our members are confident in the season ahead, as we all look forward to a year where the sales are influenced by the weather, not by a pandemic. 

Simon McArdle

GIMA President 2020/2021