GIMA New Product Digest Autumn 2023

In This Issue
Welcome to the 2023 Autumn Edition of the GIMA New Product Digest
A-Z listing of GIMA New Product Directory Advertisers
Read the GIMA New Product Digest Autumn 2023 in online A4 page turner format too
Altico push landscape and garden product boundaries for 2024
The AMES Companies – your partner of choice for season 24
AMES Tools – the new ‘must-have’ tool brand
Apta Lightweight: A new chapter
AutoPot keep growing!
Azpects: Revolutionising porcelain patio installation
Bulldog Tools built on strength, heritage and reliability
Burgon & Ball launch four new RHS ranges
Carbon Gold: The Gold Standard
elho’s new indoor innovations set to help customers bring the outdoors in this autumn
EKJU: New contemporary garden furniture
Town & Country: A walk in the park
Evergreen Garden Care moves towards 100% peat-free
Fandango Fire Tools introduce new Scandinavian outdoor living products
New Fiskars range brings quality cooking to the great outdoors
Forest Garden launches new shed range
Greenkey: New products for 2024
Glee 2024: SAVE THE DATE
Handy 2024 Pre-Season Catalogue for 2024
Hozelock to introduce knitted hose range made from up to 70% recycled materials
GARDENA: Reach new heights with the StarCut pruning lopper
LBC Boots expands range with new colours
Honeyfields continue to nurture nature with their new Suet Range
Green Protect: Eco-conscious pest control
PlantWorks: Biofertilisers – The new generation
Primeur – entering a new chapter in sustainable products
Smart Garden Products: Autumnal Magic!
Sorbus International: Unlocking precision and excellence with ARS
Spear & Jackson: Sustainable solutions
Natural Plant Food Company: Nature’s superpower unlocks year-round garden health
Tramontina Mood Collection
Vitavia & Janssens: Every garden centre needs a greenhouse display site
Woodmansterne: Grow your cards sales sustainably
Zest: New products – the natural choice
Ecofective’s award-winning Organic Superfood range expands
Germie’s effortless seed starting kits
Johnsons’ Quick Lawn with Accelerator® is the best lawn seed formula yet
Qwickhose: The unique Wing-Lock hose connector that won’t pop off!
Vitax: Lots in store for 2024
Museums & Galleries: Drinking in style
Hug Rug: Perfect barrier mats for any home
BIP Candy & Toys: Grow your sweet sales
Kleen-Tex: Your ultimate source for premium matting solutions!
Woodlodge are driving innovation withlatest range developments
Abacus Cards: Improve your card sales with BBC household names
Durstons: Hit the right mark next season
Henry Bell: Wild bird care takes flight
HEX Living – UK manufacturing at its best
Protek packs a colour punch
RocketGro expands portfolio with exciting new launches
2023 GIMA Awards crown new winners
Sword of Excellence
GCA Supplier of the Year Award
Gardenex Export Achievement Award
HTA sponsored Sustainability Award
Garden Care – Sponsored by Decco
Growing, Planting Equipment and Sundries
Garden Tools, Machinery and Implements – Sponsored by eBay
Outdoor Leisure
Plants, Seeds and Bulbs
Garden Landscaping
Garden Clothing & Gifts
Pet Care, Aquatics and Wild Bird Care Products
Garden Lighting, Water Features & Ornamentation
Decorative Pots & Planters
Best Point of Sale Material
Best Sustainable Product Packaging
Best Marketing Communication & Social Media Award
GIMA presents £14,000 cheque to Greenfingers
Send us your news and great ideas

The GIMA New Product Digest 2021 has been brought to you by the Garden Trade News team at Potting Shed Press.


Contact us with your news.  Email GTN editor Trevor Pfeiffer:


or GTN Digital Editor Neil Pope: or call the GTN office on 01733 775700.

For advertising enquiries contact Alan Burdon:


Honeyfields continue to nurture nature with their new Suet Range

Honeyfield’s, a leading provider of high-quality wild bird care, announces the launch of their new suet treat range, designed to provide wild birds with a carefully formulated, nutritious food source all year round.


Honeyfield’s New Suet Range stands out due to its exceptional quality and carefully selected ingredients and is available in two different flavours. The Insect & Mealworm flavour is specially formulated with a blend of natural ingredients, including high-protein insects and dried mealworms, to help support the nutritional needs of wild birds. The Fruity Flavour offers a delectable blend of fruity goodness, enriched with essential vitamins and minerals, providing birds with an irresistible treat.


Based on customer insight, the range includes a variety of packaging formats of the suet blocks and pellets to support sales through all channels. These formats include a 300g suet block, additionally a box of 10 suet blocks, and a mixed box of blocks containing 5 of each flavour. The suet pellets come in a 550g and 3kg bag and a 12.6kg box.


The introduction of the 12.6kg suet pellet boxes is a cost-effective solution for suet pellets, the boxes are perfect for bird enthusiasts and nature lovers looking to provide a long-lasting supply of food, promoting regular feeding, to attract and keep a wide variety of birds visiting their garden. The 12.6kg suet pellet box also minimizes the need for frequent refills. The larger quantity ensures that bird enthusiasts can keep their feeders stocked for extended periods, allowing for uninterrupted bird-watching experiences.


“At Honeyfield’s, we are dedicated to sustaining wild bird populations and making sure their nutrition and health is at the forefront of all decisions,” said Emily Scruton, Brand Manager

for Honeyfield’s. “Our new suet range is a testament to our commitment to providing high-quality wild bird food that not only attracts wild birds but keeps them healthy and enriched at the same. With the introduction of our 12.6kg suet pellet boxes in Insect & Mealworm and Fruity Flavour, we aim to offer convenience and value to our customers, ensuring they can offer a continuous supply of suet in their garden.”

The new suet range from Honeyfield’s will be available for purchase both instore and online from August 2023. To learn more about stocking the range, please call 01430 875853 or email

WHM Pet Group

Tel: 01430 875853


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