In This Issue
Zero In provides big opportunity for more sales of outdoor insect control products
Bite-free Al fresco dining
Enjoy FLY-FREE Summer BBQs
NEW: Ultra Power Freeze Spray allows WASP-FREE playdates
Enjoy BUG-FREE Summer holidays
All-ways makes spraying tricky areas easy
The Big Cheese – the UK’s most popular pest control brand
Great range of videos from STV
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Zero In provides big opportunity for more sales of outdoor insect control products

Zero In Summer Insect Control is a complete range of more than 40 poison-free products designed exclusively for use outside. From excluding wasps from a children’s party to keeping flies away from the barbecue, during the day and into the evening, there’s a perfect Zero In product...


 

Outdoor living and entertaining has become a huge trend over the past two years, whilst travelling further afield for socialising with friends and family has been restricted.

 

However, warm weather and long evenings outside are also the perfect conditions for invading insects. Wasps, mosquitos, flies, and ants can all spoil a perfect outdoor party if they get out of hand.

 

So, it’s not surprising that the market for specialist outdoor insect control products seems to have grown rapidly over the past few years too.

 

 

Zero In Summer Insect Control is a complete range of more than 40 poison-free products designed exclusively for use outside. From excluding wasps from a children’s party to keeping flies away from the barbecue, during the day and into the evening, there’s a perfect Zero In product.

 

To take advantage of this rapidly growing demand, STV have developed attractive and adaptable display solutions that are designed to make it easy to locate Zero In close to other outdoor leisure categories. Volume lines are available in the unique ‘stack-a-pack’ format which makes it easy to create instant displays wherever they are needed.

 

In addition, there is a full, permanent range merchandising solution in development which will be launched at Glee (28-30 June 2022). 

 

 

Nick Hood, Marketing Manager, said: “We think there’s a big opportunity for more sales of outdoor insect control products. Displayed close to the outdoor living category, these products present a great impulse purchase opportunity. That’s why we’re investing in new merchandising equipment and we’ve made all the volume lines available in our new Stack-a-pack bulk displays that are quick and easy to position when needed.”

 

To find out more about the Zero In range of outdoor insect control, go to www.stvuk.com

 

STV International Ltd
Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB
Phone 01953 881580               
Email info@stvuk.co.uk

 

Bite-free Al fresco dining

The latest introduction from Zero In is a range of pretty and effective citronella-based products that are available in a variety of fashionable colours, that will enhance and add to the garden ambience...


 

The huge growth in the sale of outdoor furniture, garden lighting and barbecues all supports the trend for a more ‘continental’ social and entertaining culture in the UK.

 

Families and friends are making use of their gardens on warm summer evenings for relaxed, al fresco dining. However, the convivial atmosphere can easily be ruined by an invasion of mosquitos or other flying insect pests.

 

Citronella has long been trusted by people the world over and it is commonplace in warmer climates to see these gently scented candles burning on and around dining tables and seating areas.

 

The latest introduction from Zero In is a range of pretty and effective citronella-based products that are available in a variety of fashionable colours, that will enhance and add to the garden ambience.

 

 

The Zero In range of Citronella flares and candle buckets are supplied in vibrant “beach party” colours or the more subtle “close to home” selection for a gentler effect. There is also a Parasol Tealight Holder and a new 60-day Citronella Diffuser for anywhere a burning candle might be less appropriate or difficult to transport – ideal for holiday travel!

 

These Citronella products are all part of the much wider Zero In Summer Insect Control range, which includes products designed to ensure everyone enjoys bite-free al fresco dining.

 

There is also a full merchandising solution, which will make it easy to display the range prominently in the garden leisure hotspots. These encourage impulse purchases as well and work in tandem with the unique stack-a-pack bulk merchandising solution for those volume lines.

 

To find out more about the Zero In range of outdoor insect control, go to www.stvuk.com

 

STV International Ltd
Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB
Phone 01953 881580               
Email info@stvuk.co.uk

Enjoy FLY-FREE Summer BBQs

Flies can really spoil a summer barbecue and they’re most troublesome when the weather is warm and the sun is out. The FlyMax fly catcher trap is a designed to ensure that the flies can’t escape once inside..


 

Flies can really spoil a summer barbecue and they’re most troublesome when the weather is warm and the sun is out – exactly the time that we love to spend outdoors with friends and family. 

 

Using a high quality and effective attractant bait together with a well-designed trap is the most sustainable and poison-free way to control the problem.

 

The FlyMax fly catcher trap is a designed to ensure that the flies can’t escape once inside and the unique, highly effective bait is irresistible to the insects, but made from completely non-toxic food ingredients. 

 

 

FlyMax is available as a single use, ready-baited trap which is great for use on camping or for caravan trips for example. For a more permanent installation in the garden, there’s also a re-usable version that can be re-baited with catcher bait refills. Both are highly effective at capturing flies from a radius of up to 10 metres.

 

Nick Hood, Marketing Manager, said: “It seems that the warm weather always brings out swarms of annoying flies and we see consumer demand for products like FlyMax peak sharply when the sun shines. We recommend volume displays of the top selling lines close to other garden leisure products like barbecues so that there’s plenty of stock available for those impulse purchases.”

 

Volume lines like the FlyMax Re-usable Fly Catcher Twin pack are available in STV’s unique ‘stack-a-pack’ format which makes it easy to create instant displays wherever they are needed.

 

FlyMax is part of the ZeroIn Summer Insect Control range from STV.

 

To find out more about the Zero In range of outdoor insect control, go to www.stvuk.com

 

STV International Ltd
Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB
Phone 01953 881580               
Email info@stvuk.co.uk

NEW: Ultra Power Freeze Spray allows WASP-FREE playdates

An innovation for this season is the Ultra Power Freeze Spray. Entirely poison-free, this modern product works by delivering a spray burst at -40C which is usually sufficient to knockdown and kill most insects instantly...


 

As the school holidays loom large, parents will soon be planning lots of outdoor activities to keep the little ones amused and entertained through the long summer break. 

 

The problem of stinging and biting insects, especially wasps, is one that they must grapple with year after year.

 

In the lazy warm days of summer, wasps can become a real nuisance and may spoil everyone’s enjoyment of the outdoors.

 

The Zero In range of outdoor insect control has a number of poison-free and easy to use solutions that will keep those summer playdates free of wasps and other biting and stinging insects. 

 

An innovation for this season is the Ultra Power Freeze Spray. Entirely poison-free, this modern product works by delivering a spray burst at -40C which is usually sufficient to knockdown and kill most insects instantly. 

 

The clever spray has an adjustable nozzle so that it can be used to target individual insects or adjusted to a fan spray to make it suitable for larger areas. Thanks to the poison-free formulation, Freeze Spray is safe for use around food preparation and dining areas too.

 

Freeze Spray is available as part of the ZeroIn Summer Insect Control range and is supplied in outers of 6 x 500ml cans as well as STVs unique and adaptable display solution, the Stack-a-pack which contains 12 cans per layer

 

Freeze Spray, with an RRP £9.99,  is part of the ZeroIn Summer Insect Control range from STV.

 

To find out more about the Zero In range of outdoor insect control, go to www.stvuk.com

 

STV International Ltd
Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB
Phone 01953 881580               
Email info@stvuk.co.uk

Enjoy BUG-FREE Summer holidays

The Night Owl rechargeable Bug Zapper and the battery powered Telescopic Bug Bat are two of the top selling lines in the Zero In Summer Insect Control range...


 

Sales of electronic bug bats have soared in recent years as consumers opt for the quickest and most effective poison-free method of dispatching annoying insects. 

 

When travelling away from home for summer holidays or camping in the great outdoors, encountering unexpected and unfamiliar bugs can be quite a worry, so a battery operated or rechargeable bug bat or zapper can be very reassuring.

 

The Night Owl rechargeable Bug Zapper and the battery powered Telescopic Bug Bat are two of the top selling lines in the Zero In Summer Insect Control range. 

 

The Night Owl is perfect for use in the evenings when the built in LEDs attract flying insects and the electronic charge kills on contact. 

 

The Telescopic Bug Bat is great for reaching into inaccessible places, and extends to over 1 metre to put flying and crawling insects within easy reach both outside and inside the home.

 

Both lines are available in standard outers or, for targeted displays, the unique stack-a-pack formats provide a great way to drive volume sales.

 

Katy Thompson, Brand Manager, said: “I’ve been amazed at the growth in sales of bats and zappers which share this simple, effective and poison-free technology. It is easy to see why consumers favour this type of product which allows them to directly target and despatch insects wherever they are a nuisance”

 

Night Owl Bug Zapper (outers 6)  RRP £9.99   Telescopic Bug Bat (outers 12) RRP £11.99

 

 To find out more about the Zero In range of outdoor insect control, go to www.stvuk.com

 

STV International Ltd
Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB
Phone 01953 881580               
Email info@stvuk.co.uk

All-ways makes spraying tricky areas easy

Reaching tricky areas with a good quality sprayer is now easy thanks to the All-ways home and garden sprayers which works at all angles – even when upside down! They are available in a range of styles and sizes from a 500ml trigger spray up to a 2-Litre pressure spray version...


 

Reaching tricky areas with a good quality sprayer is now easy thanks to the All-ways home and garden sprayers which works at all angles – even when upside down! They are available in a range of styles and sizes from a 500ml trigger spray up to a 2-Litre pressure spray version.

 

Often, gardeners are advised to ‘spray the underside of the leaves’ when treating for pests, which means many conventional sprayers are a big frustration! With All-ways multipurpose sprayers it’s much easier to reach those hard-to-treat areas – not only in the garden but around the home too.

 

The handy multi-use All-ways trigger sprayers have adjustable nozzles and a translucent tank, which makes it easy to see the contents for more accurate measuring and mixing. They’re suitable for small spraying tasks around the home, like misting houseplants or spraying cleaning solutions. They’re also robust enough to use out in the garden or in the workshop for bigger tasks too.

 

 

There are also two pressure sprayers available in the range which work equally well at any angle – especially useful when spraying the bottom of fence panels with wood stain or the wheels of the car with detergent. The corrosion-proof robust rigid tanks and adjustable brass nozzles make them an ideal multi-purpose pressure spray for home and garden use.

 

Prices start at RRP £4.99 for the 500ml trigger spray version, so they also represent great value.

 

To find out more about the Defenders range of home and garden sprayers and spreaders, and see our latest discounted trade prices, go to stvuk.com/defenders

 

STV International Ltd
Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB
Phone 01953 881580               
Email 
info@stvuk.co.uk

The Big Cheese – the UK’s most popular pest control brand

The Big Cheese – the UK’s most popular pest control brand – now includes a comprehensive range of animal deterrents and live-capture traps alongside the rodent control range. This means retailers can offer care and control of pets and wildlife under a single vertebrate control brand...


 

The Big Cheese – the UK’s most popular pest control brand – now includes a comprehensive range of animal deterrents and live-capture traps alongside the rodent control range. This means retailers can offer care and control of pets and wildlife under a single vertebrate control brand.

 

The Big Cheese products are already used for over 10 million treatments of mice and rats every year by UK home owners. Today over 86% of the range is poison-free and almost two thirds of the products are non-lethal or catch-alive and repel.

 

One in three people will choose a non-lethal control product in preference to a bait or catch and kill option. STV expect this trend to continue to grow and the product development pipeline is focussed on effective poison-free and welfare friendly options that will ensure the brand is able to meet these demands for change in the future.

 

The brand is also supporting consumers with more information and help with choosing and using products for DIY pest control. Most The Big Cheese products now include a QR code on pack that links to short, informative and digestible product information videos.

 

STV International Ltd
Forge House, Little Cressingham, Thetford, Norfolk, IP25 6ND, GB
Phone 01953 881580               
Email info@stvuk.co.uk

Great range of videos from STV

An extensive range of short product videos is now available – with links from QR codes on the packaging – designed to help consumers choose the right product and get the best results. All these videos along with up-to-date product information and images feature on STV’s Trade website www.stvuk.com

 

The Big Cheese Live Multi-Catch Mouse Trap

https://www.youtube.com/watch?v=oqXgtsmyDdE&t=15s

 

The Big Cheese Jet-Spray Pond & Garden Protector

https://www.youtube.com/watch?v=UU_0uQBX2Ug&t=1s

 

The Big Cheese Quick Click Rat Traps

https://www.youtube.com/watch?v=yT7HQct3aM4


An extensive range of short product videos is now available – with links from QR codes on the packaging – designed to help consumers choose the right product and get the best results. All these videos along with up-to-date product information and images feature on STV’s Trade website www.stvuk.com

 

The Big Cheese Live Multi-Catch Mouse Trap

https://www.youtube.com/watch?v=oqXgtsmyDdE&t=15s

 

The Big Cheese Jet-Spray Pond & Garden Protector

https://www.youtube.com/watch?v=UU_0uQBX2Ug&t=1s

 

The Big Cheese Quick Click Rat Traps

https://www.youtube.com/watch?v=yT7HQct3aM4