As the UK's largest retail trade event, Spring Fair brings together home, gift and fashion retailers and suppliers of all sizes. As the UK's most trusted retail marketplace, its legacy of expertise attracts the largest buyers from across the industry – and this year's anniversary event on 2nd-5th February 2025 at NEC Birmingham, is set to be even bigger!

Over 1,200 quality exhibitors in 12 unmissable buying destinations dedicated to Home, Gift, Fashion and Everyday, over 1 million products with 38% available exclusively at Spring Fair, over 400 new and hundreds of international brands, means there’s endless opportunities to find your next best-sellers and transform your product range across a diverse and inspirational range of categories. 

An essential meeting place for retail, Spring Fair's seven decades of expertise offers an entire community of retailers a place for unmatched innovation and inspiration. Spring Fair 2025 promises an immersive experience packed with events and features designed to inspire buyers and exhibitors alike. A snapshot of what’s on at the show has been revealed including five special product pavilions – the New Business Pavilions, #SBS Village, GCA Debut Pavilion, as well as the Gift Of The Year Showcase; exciting collaborations with partners including the Giftware Association, the Greeting Card Association, and Llewellyn-Bowen Design; and 4 days of free insights, inspiration and catwalk shows across three content stages including the new Licensing Lab in partnership with Fabacus. Visitors will also discover activations galore across the show floor including happy hours and ambience clinics, sampling sessions, giant birthday cards, awards ceremonies, and a time capsule experience taking us back in time to key events, people and products in the show’s history.

The show also has a new aroma. Spring Fair’s exclusive signature fragrance, Heritage 75, created to commemorate the show’s 75th anniversary will float through the aisles. The scent, crafted in collaboration with fragrance experts Quintessence Fragrances and home fragrance experts Sebnini, will bring a multisensory dimension to the event.

Register to attend at www.springfair.com