Bushnell Outdoor Products, the worldwide leader in sports optics and outdoor accessories for over 60 years, has reinforced its offering with their widest compliment of products for 2013 aimed at the British Outdoor sector, including a full HD wildlife camera with close-focus lenses for birdwatching.
Known widely for their high-performance binoculars, the Bushnell range for 2013 also includes spotting scopes, telescopes, golf laser rangefinders, night vision, trail cameras, sports imaging, torches and GPS devices.
The Bushnell ethos is to provide cutting-edge technologies in simple-to-use products, which are sensibly priced and long-serving.
The newest addition to the range is the most advanced trail camera available today. Traditionally these cameras have been utilised to detect mammals passing within metres of the device. By screwing on one of the additional lenses to the NatureView Cam HD Max’s front lens, the camera will focus at 46cm or 25cm, an ideal distance for birds and small mammals found in the nation’s back gardens.
Bushnell trail cameras have been selected by scientific expeditions and TV nature programmes, providing evidence of endangered species and new habitats. Since starting the Trail Cam phenomenon with the first camera in 2007 Bushnell has pushed the technology year-on-year to greater heights.
Now the high-street has lost its core optics retailer, consumers are looking for Bushnell products in out-of-town environments.
Garden centres are an obvious and natural fit for our wildlife cameras, alongside bird-feeding and pets, whilst binoculars are an advantageous partner for camping and outdoor clothing departments. We warmly welcome contact from trade customers in the gardening sector, to arrange a presentation visit.
Bushnell products are supported in the UK with a comprehensive warranty provision, wide-reaching PR and advertising campaigns plus Point-Of-Sale units and materials to inform and guide consumers.
Andrew Grose, Managing Director of Bushnell Performance Optics UK, said: “I am excited that the 2013 Bushnell range reflects the Britain’s unique passion for the Great Outdoors, with products for ornithologists, mountaineers, star-gazers, golfers, naturalists, sports spectators, sailors and ramblers.
"From adventurous exploration teams to families interested in observing the wildlife in their back gardens, we have created technologically advanced equipment, that is simple to use and sensibly priced.”
Trade customers are invited to contact Bushnell Performance Optics UK Ltd by tel. 0208 391 4700 or email to sales@bushnell-uk.co.uk to arrange a presentation visit and open an account.
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