Landscape products and materials supplier Kelkay has launched a customer experience app.

A combined professional ordering tool and integrated catalogue, it enables Kelkay’s field sales team to show its full product range electronically, access relevant account information and process orders during customer visits. The company says this significantly speeds up order turnaround times for customers. Kelkay staff can also access order history, plan calls and capture customer information and feedback.

The app can be used offline, making it ideal when travelling or exhibiting at trade shows.

Richard Pyrah, director of sales at Kelkay, said the app’s functionality meant customers could enjoy a brand experience second to none. “Not only are our sales team able to present the right products at the right time to retailers, they have all the relevant customer information at their fingertips. This makes the time we spend with customers more productive for them than ever before.”

Kelkay’s brand portfolio includes Borderstone^®, Build Mate^®, easyfountain^® and Henri^®, between them covering aggregates, stone, water and garden features, paving, edging and walling, building materials, horticulture and winter products.

www.kelkay.co.uk.