Timber garden product and outdoor leisure specialist, Zest is unveiling a host of new products at Glee (stand 20E10–F11), expanding its award-winning outdoor entertaining range, and launching fantastic additions to its collection including new planters in a variety of styles and price points.
The planters are finished in brown and Made in Britain. The new ranges will be accompanied by promotional offers and customer updates including the company’s new B-Corp status.
Zest’s senior team including new Commercial Sales Manager, John Gomersall, Managing Director, Andrew Baker and Chair, Steve Morgan are at the show to guide visitors through the reseller opportunities, including all aspects of range planning and stock requirements.
New products include additions to Zest’s outdoor kitchen range. The new Verona Outdoor Kitchen combines all the functionality and contemporary appeal of a premium metal kitchen, at an accessible price. It can be purchased boxed with slate-look worktops made from high pressure laminate (HPL) providing a durable, premium-quality preparation surface that is scratch resistant, heat resistant and UV ray protected. The modular format allows retailers to upsell and encourages consumers to expand layouts over time.
A standout addition to the new Zest seating and dining range is Sophie. Finished in brown, competitively priced and Made in Britain by Zest, the collection features chairs, two and three-seater benches, a companion seat, and a choice of round or rectangular tables.
Zest’s new Rydal Pergola Seat combines a clean-lined pergola frame with integrated fixed seating. Great for lifestyle-led retail displays, the natural timber finish complements both modern and traditional planting schemes, helping retailers merchandise the product across a wide range of garden styles and outdoor living themes. Complementing the Pergola Seat is the new Rydal Arch, which shares the same clean-lined design and natural timber finish, creating a coordinated option for retailers looking to showcase complementary garden structures.
The new Lily Chair will prove another popular addition for retailers. With a slanted seat, high back, and wide armrests, it combines visual appeal with total comfort and joins Zest’s established Lily Relax range in Adirondack style. Featuring a higher seat position and longer legs than the Lily Relax, this chair is easier to get in and out of while offering the same exceptional comfort. Zest is also introducing the Arizona Swing. The Arizona Swing is the same design as Zest’s bestselling Miami Swing but without the canopy, giving it an especially competitive price point.
New and improved GYO products
The Zest stand is also showcasing the brand’s extensive collection of GYO products including existing top sellers alongside new and improved additions to the range. New products include a collection of British-made, square, and rectangular planters in a dark brown tone in a range of sizes and heights to suit all garden spaces and pockets. These include the Conwy, Padstow, and Newquay Planters. Zest will also be showing its new Fairfield Trellis.
There are also updated editions of popular products like the Deep Root Planter, Log Store, as well as a new Garden Storage Chest, together with proven sellers such as the Zest Potting Bench, 1m Veg Bed, Eco Hive composter, and a selection of Herb Stands and Planters.
Commenting on Zest’s presence at Glee, Commercial Sales Manager, John Gomersall said, “It will be great to be back at Glee with an exciting selection of new on trend product at a variety of price points, as well as a selection of our top sellers. On stand promotional offers are also compelling and I know that garden retailers and stockists are going to have a fantastic experience on the Zest stand this year.”
All Zest products come with full stockist support. For further information, email sales@zestoutdoorliving.co.uk.
