Outdoor living brand LeisureGrow has chosen SOLEX to launch its new consumer-facing brand of outdoor furniture – LG Outdoor. The launch makes a clear distinction between LeisureGrow’s consumer-facing LG Outdoor branded furniture and its trade only un-branded furniture offering – Green Room. 

Jody Grimmer, managing director for LeisureGrow Group said, “With ‘LG Outdoor’ we’re making sure there’s no confusion between our consumer and trade brands.  

"We also know how important it is to evolve with consumer tastes, and ‘LG Outdoor’ gives us a brand to build on for the future.  

"We’ve spent a lot of time designing and developing new and existing furniture for the range and we hope visitors to the stand will like what they see.”

The LG Outdoor range includes the exclusive Saigon Weave and Hanoi wood ranges – made exclusively for LeisureGrow in Vietnam.  

Also featured is a ceramic range which builds on those products that have been best-sellers for LeisureGrow previously with a new line of products for 2015 that mix weave and ceramic such as the Casablanca Weave Lounge Firepit Set.  The LG Outdoor range also includes both traditional and more contemporary ranges in cast aluminium.