The latest GfK stats indicate that it is going to be another bumper year for leading weedkiller brand Roundup.
Figures show that of the Top 10 weedkiller products sold in the UK, eight are branded Roundup, with Roundup Gel taking the top slot.
Since its launch in 2011 sales of Roundup Gel have gone from strength to strength and it is now official - Roundup Gel is the number one weedkiller pack in the UK, with the highest rate of sales per store*.
This increase in sales from Roundup Gel has undoubtedly attributed to Roundup's growth in market share which now rests at almost 41%**, an increase of almost 10 points on this time last year.
Based on these figures the message to retailers wanting to benefit from this surge in demand is clear - Increase sales by giving the weedkiller brand the promotional space it deserves.
GTN Bestseller data backs up the findings with Roundup Gel being the top selling garden product this week.
For further information call 0870 530 1010 or visit www.roundup-garden.com
Source: *GfK Weedkiller Panelmarket sales value Hit List April 2013 YTD ** GfK Weedkiller Panelmarket Sales Value April 2013 YTD