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Gardman initiative helps consumers migrate to no-net Fat Snax
With the addition of a new 50 Value Pack bag of No Nets Fat Snax, Gardman is providing retailers with a full range of non-netted Fat Snax products as part of its proactive strategy designed to persuade consumers to move away from netted suet.
In the future Gardman will offer five No Nets Fat Snax products (six pack, 12 pack, 25 pack, 50 Value Pack bag and 50 Value Pack tub) and only two netted Fat Snax products (six pack and 50 Value Pack tub).
“While making it possible for our retail partners to meet the demand of those consumers who still wish to buy netted Fat Snax, our goal is to help people change their preference and move towards non netted suets,” explained Duncan Ross, Sales Director for Garden Centres at Gardman.
“We will therefore be focusing our promotional and marketing resources on No Nets Fat Snax moving forwards.”
