In This Issue
HTA calls for change on Easter Sunday trading
Hawley Garden Centre will again open on Easter Sunday
GTN survey reveals other centres plan to open too
Millbrook's new centre is a thoroughbred
Focus on your point of differentiation
Strong garden centre presence at PATS
Mars Fishcare's pond treatment wins new product award
Shining the light on a brighter tomorrow
Third TV ad campaign for Fiskars Weed Puller
Tomatoes brighten up the 'grow your own' picture
Redbridge Garden Centre burgled for the 15th time
GCA e-learning workshops hailed as a massive success
A cold February didn’t freeze garden centre sales
Cold shoulder for growing media
Notcutts relaunches e-commerce site
Darlac targets professionals with Expert Range
Matthew Mein takes the helm ahead of Glee 2013
GTN Bestsellers - garden centre sales data every week
Bestsellers Top 50 charts every week
 

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Notcutts relaunches e-commerce site
Notcutts is relaunching its online presence with a newly-designed e-commerce website at Notcutts.co.uk

Complete with a new ‘home grown’ look and feel, the site will act as Notcutts’ 20th garden centre, opening up the brand’s quality product offering and years of horticultural expertise to a  national gardening audience.

After closing for development at the end of 2012, Notcutts will welcome in the spring season with the refreshed website, offering a greatly extended range of products,  inspiration and top tips to gardening enthusiasts across the UK.

Stylistically, the site is clean and crisp, yet carries as much charismatic charm as the centres themselves. Incorporating hand-written chalk boards, gardener’s notes and wildlife sketchings,  the site offers what feels like a personalised shopping experience, maintaining the intimate characteristics of an independent garden centre.

As a one-stop-shop for gardeners, the site is designed to encapsulate everything there is to love about Notcutts in an easy to navigate, interactive and exciting online  environment. In addition to exceptional products and offers, the site also aims to offer the same quality customer service associated with Notcutts’ 19 regional garden centres. As an added bonus for customers, the site offers Free Delivery on all orders over £30.

What’s more, Notcutts will also be giving away 50 complimentary gift hampers worth £30 to celebrate the site re-launch. Each package includes a Joseph Bentley hand fork,  Joseph Bentley trowel, three pairs of gloves and a bumper crop of herb seeds - all presented in a wicker basket - perfect for upcycling and reusing. For a chance to win, recipients simply need to place an order on the site before the end of April and 50 winners  will be selected at random.  The offer is for UK residents only and standard Ts&Cs apply.

Minnie Moll, Marketing Director at Notcutts, commented; “Launching our e-commerce platform back in 2010 was the first step towards reaching a national audience. Our new improved website is all  about improving the customer experience, and making it as easy and enjoyable as possible to shop with us online.  We know how much our customers value our expertise, so we have really worked to deliver everything our customers love about Notcutts, online.”


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