Darlac, the cutting tools experts, have announced the arrival of Richard Bedingfield as an agent for the Central England area.
Commenting on the appointment, Darlac MD Tim Jeffries, said: “This continues a process aiming to give Darlac national sales coverage and follows the appointment of the Denholm Agencies last year to cover Scotland, Ireland and the north of England.
"Richard brings a wealth of experience to the company having been in the horticultural trade for most of his working life, starting at Ferndale Garden Centre in Dronfield as a 16-year-old Sunday lad.”
Richard took up his first sales representatives job in 2001 with Solus Garden & Leisure and spent 9 years there covering the East Midlands and then Yorkshire and followed this up with a role with Tom Chambers Ltd.
Richard started Bedingfield Agencies Ltd in March 2016 and now adds Darlac to an impressive list of gardening companies.
In his spare time, Richard is a keen sportsman and regularly plays football and squash. He likes a sporting challenge and last year completed the London Marathon while 3 years ago he completed a 300-mile cycle challenge over 4 days. Both events enabled him to raise over £1,500 for charity.