This is a sandwich we have been working on with clients.

• First of all take a freshly baked Ciabatta Roll, still warm from the oven.
• Fill it with slowly cooked, buttery, moist pulled pork.
• Add a side of BBQ sauce in a small jug.
• For colour and texture add a fresh garden salad, served in an iceberg leaf, dressed with a homemade raspberry vinaigrette.
• Finally add a portion of skin-on fries and serve in a wooden seedtray.

The humble sandwich has been transformed. Clever presentation and a bundling of salad and fries have lifted the price point as this is now a main meal replacement.

The customer feedback has been incredibly positive.

So, the big question this week, do your customers find your sandwich offer innovative and exciting?

Doug Stewart can be contacted at www.waringstewartassociates.co.uk