Penguins, poinsettia and personalised decorations light up for Christmas sales
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Penguins, poinsettia and personalised Christmas products are the key bestsellers as we run into the busiest weeks of the year.
That John Lewis TV ad and the Penguins of Madagasgar film are doing the sales promotion trick with a Vivid Arts Penguin at No 7 and the Smart Solar Bright Eye Penguin returning to the charts at No 8.
Poinsettia and orchid sales are riding high as indicated by sales of Fito drip feeders and cover pots (although there are not as many cover pots as last year in the charts just yet). In Christmas departments the personalised lines continue to outsell everything else. The Epos data supplied to GTN Bestsellers is showing some dramatic shifts this Christmas season with sales volumes last week having extremes of plus 46% through to minus 30%. How are your sales compared to last year? Let us know by emailing trevor.pfeiffer@tgcmc.co.uk
GTN Bestsellers Top 50 sales volumes compared to the same week last year... - Garden Products – down 41%
- Xmas Products – down 24%
- Growing Media – down 5%
- All items index – down 18%
To subscribe to GTN Bestsellers email karen.pfeiffer@tgcmc.co.uk
Pictured: Penquins at Fresh@Burcot Garden Centre.
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