GARDENA and Flymo have announced a new partnership with the UK’s leading distributer of consumer brands, EPE International Ltd.

The brands will be working closely with EPE to fulfil customer needs both online, in retailers and garden centres.

With over 20 years’ experience and with a portfolio of over 50 market leading brands, EPE International Ltd work with national, independent and online pure player retailers.

EPE’s CEO Noel Pamment and Managing Director Harry Singh said: “We’re delighted to include one of the top brands within gardening, to the EPE family of brands in distribution.

“It’s an honour to represent the GARDENA Division across Flymo and GARDENA. Providing a new product category for all our customers, in all retailers and garden centres, instore and online.

“We are excited to increase our services and support further growth within the garden industry.

“At EPE we pride ourselves on prioritising great brands, great people and great service and we plan to continue on this trajectory with this fantastic partnership with the GARDENA Division.

Key Account Manager for both GARDENA and Flymo, Laura Eltringham said: “We’re incredibly excited to announce the partnership between GARDENA / Flymo and EPE to enhance and improve our offering to retailers.

“GARDENA has seen substantial growth and customer demand over recent years and our new partnership will support GARDENA growth online, offering extended listings via dropship.

“We’re looking forward to working closely with the team at EPE who have a long standing relationship with key National Retailers and exploring new opportunities together.”

For over 50 years GARDENA has provided everything passionate gardeners need. The broad assortment of products offer innovative solutions and systems for watering, lawn care, tree and shrub care and soil cultivation. Today, GARDENA is a leading supplier of high-quality gardening tools in Europe and is represented in more than 100 countries worldwide.

Flymo, market leaders in the lawncare industry offer a full range of rotary, robotic and hover lawnmowers, hedge and grass trimmers and other gardening equipment. With over 60 years’ experience in lawn care, Flymo continues to innovate and help make gardeners Flymo their life easy.