Grass Gains, the fast-growing UK lawn care and plant nutrition brand, has more than doubled its business during 2025 significantly exceeding expectations and is now poised for substantial further growth across 2026 and 2027.
The exceptional performance has been driven by wider national distribution, strong consumer demand for premium, easy-to-use lawn care solutions, and the successful launch of Plant Gains’ new plant food range developed specifically to meet the needs of modern, peat-free gardening.
To support this next stage of expansion, Grass Gains has completed a second round of investment, raising £300,000 from private investors. The funding reflects strong confidence in the brand’s commercial momentum, product innovation, and long-term growth potential.
The investment will be used to accelerate distribution across garden centres, DIY retail, grocer and online channels, expand the product portfolio within both lawn care and plant nutrition, and strengthen operational capability to support increased demand.
Grass Gains has built its reputation on delivering products that genuinely perform for consumers while remaining aligned with the direction of travel in UK gardening particularly the shift towards peat-free growing and more sustainable, efficient inputs. The newly released plant food range complements the brand’s established lawn care products, allowing retailers to offer a joined-up solution for today’s gardeners.
Looking ahead, the business expects continued strong growth through 2026 and 2027, underpinned by new retail partnerships, increased shelf presence, and further innovation across core categories. With a clear strategy, proven demand and fresh capital in place, Grass Gains is well positioned to scale quickly while maintaining the quality, clarity and customer focus that has driven its success to date.
For retailers, the trajectory is clear, a high-growth brand, strong consumer pull, and an expanding range designed for the way people garden today.