Winter weather fuels sales of cold-weather products
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Winter weather arrives at last and we see the first sales of sledges and rock salt in the EPoS data provided by garden centres for GTN Bestsellers. There are also notable increases in sales of Frostgard, logs and fuels for fires.
With more cold weather forecast for the first half of February there is a good chance some of those stocks of winter items that you’ve been hoarding for the past two winters might just get a chance to sell through.
Here’s the outlook from the Met Office website: “The first weekend of February is likely to herald a change to slightly colder conditions as a north to south divide in the weather forms across the country. Northern areas are expected to remain unsettled, with further gales and hill snow possible in the north-west. Southern parts should stay drier, with lighter winds. Temperatures are likely to remain close to or slightly above average through much of the period, but may fall just below normal by the middle of February.”
The cold weather has not deterred the keener gardener. Sales of growing media are riding high, up 52% on the start of last year and Veg-2-Gro lines of onion sets and seeds are also 13% up. That means we could be in for another bumper year of plant buying and growing, or just that there are some really keen offers out there – time and the GTN Bestsellers volume sales charts will tell as the season progresses.
GTN Bestsellers Top 50 sales volumes compared to the same week last year...
- Garden Products - down 25%
- Veg-2-Gro - up 17%
- Growing Media - up 56%
- All Items Index - up 3%
To subscribe to GTN Bestsellers email karen.pfeiffer@tgcmc.co.uk
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