GTN Bestsellers, the UK's weekly report of garden centre sales, has spent the Festive period analysing all the weekly EPOS data supplied by garden centres to create the Top 20 and Top 100 Christmas Products charts for the 2017 season and here is the Top 20 sold by volume from the last week of September through to Christmas Eve:
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The UK Garden Centre Bestsellers Christmas Products Chart
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25th September to 24th December (weeks 39 - 51) 2017
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This year
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Product description
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1
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Suki Personalised Angel Ornament - 5053154290020
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2
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Steenland Milk Chocolate Coins 50g - 8718800019888
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3
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Suki Personalised Snowman/Snowgirl Ornament - 5053154297104
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4
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Lindt Chocolate Teddy Bear 10g - 96022078
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5
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Hometown World Santas Secret Elf Personalised Books - 9781785535581
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6
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Albert Premier Chocolate Coins 100g - 5413368001001
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7
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History & Heraldry Honeycombe Tree Decoration - 886767095813
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8
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History & Heraldry Traditional Glass Baubles - 886767073514
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9
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The Millford Collection Scented Pine Cones - 5035221004624
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10
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Playwrite Christmas Jingle Stick - 5016064095239
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11
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JVL Christmas Machine Washable Doormat - 5017440016039
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12
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Kinnerton Chocolate Sprouts Net 75g - 5010775197152
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13
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Kaemingk LED Tealights White pack of 6 - 8717427245274
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14
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Jeno Floral Glitter Holly Pick - 5056055374790
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15
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Holiday Specs 3D Christmas Glasses Snowflakes - 748486999172
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16
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Kaemingk LED Bottle Red/White Warm White - 8719152793143
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17
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History & Heraldry Our Family Christmas Tree Baubles - 886767059310
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18
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Konstmide Water Filled Lantern Santa - 7318302888008
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19
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Holiday Specs 3D Christmas Glasses Reindeer - 748486999950
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20
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Lindt Children's Advent Calender - 5012454067282
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Every week GTN Bestsellers publishes Top 50 sales charts for Garden Products, Veg 2 Gro plants and seeds, Growing Media, Wild Bid Care and Plants. During the Christmas season the weekly Top 50 Christmas Products are also published.
This year the cumulative sales volume of the GTN Bestsellers Christmas Charts, from week 39 through to week 51, shows an increase of 18.2% on 2016 levels and up 45% on data reported for 2015. Given the comments from garden centres in the story "It was a challenging Christmas, say UK garden centres", say UK garden centres, it would appear Christmas 2017 has been one of more smaller "feel good" purchases, so we've all had to work harder to stand still turnover wise.
The rise in demand and sales for Christmas confectionery may have caught some garden centres by surprise but where "stop me and buy me" displays have been added to Christmas the results have been astounding.
Subscribers to the GTN Bestsellers weekly chart service will receive the full GTN Bestsellers Christmas Top 100 chart later this week including comparisons to 2016. In that chart the total Top 100 volume is dominated by personalised and confectionery Christmas lines, accounting for 52% of all Top 100 sales.
To subscribe to GTN Bestsellers and get your personal copy of the GTN Bestsellers Christmas Top 100 for 2017, plus the GTN Bestsellers charts every week for 2018 click on this link.
