As winter sets in, Gardman is promoting its premium wild bird care brand, The Ernest Charles Co. with a highly engaging consumer PR campaign.This will kick off next week, on 8th of December, with a host of live radio broadcasts which will air on radio stations across the country.
Gardman who work closely with the British Trust for Ornithology, Britain’s leading wild bird research organisation, to develop their Ernest Charles range, have appointed Clare Simm from the BTO as their campaign spokesperson.
Clare Simm who also helps run the ‘Big Garden Birdwatch’ will centre the radio interviews around the importance and benefits of feeding garden birds year-round.
An informative video, which will be promoted over the winter months, will further push the campaign’s messaging through print and digital consumer PR, competitions, giveaways and editorial.
The Ernest Charles Co. range includes 100% wheat free seed blends, high-energy suet balls and beautifully crafted bird tables and nest boxes that are all handmade in the UK and carry a 15-year guarantee.
Make sure you’ve got your radio station tuned in and follow Gardman’s social media for live updates.
www.facebook.com/gardmanltd
www.twitter.com/GardmanUK
