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Who have been the best buyers of the past eighteen months?
The National Plant Show returns in 2022
With eight weeks to go until Glee 2021, show organisers unveil a new date for next year’s event
SOLEX 2021 On-Line remains open for buyers looking for next seasons bestsellers
Glee at the Yard becomes permanent showroom at Woodlodge
Coffee Logs manufacturer, bio-bean, recognised as a 'Best For The World' B Corp for the Environment
Coco & Coir™ proves its growing credentials in further trials
Hampton Court project recreated at Perrywood
Create summer vibes in the city with elho’s loft urban range
July’s Market update shows sustained garden centre sales
New Products at SOLEX On-Line 2021 - SOLEX SUN's A-Z guide
Napoleon Grills Kitchen Staff features all-star line-up at Carfest 2021
Squire’s encourage local school children to grow their own
Video, video. Watch the SOLEX SUN video showreel from SOLEX On-Line 2021
Nicholas Marshall interview live on-line now
Sales Manager/Sales Agent to cover Southern Region of England
Get your own copy of GTN Xtra
Houseplants will suffer from loneliness in a post-lockdown world, horticultural expert warns  
RHS and Oasis announce limited-edition nature-inspired fashion range
RECOUP wins Innovate UK funding for plastics recycling communications research
Nursery Trade Fair Foundation launches novelty showcase
BHETA urges dialogue in preference to supply chain penalties
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Ever Given container ship leaves the Suez Canal 106 days late
First week of July 24% up on 9-year average
New Products, Glee Style
Blue Diamond trials Dansand NO GROW, the joint filling sand with natural weed inhibitors
GIMA judging complete – find out who wins on Nov 11
Barton Grange Christmas 2020 - Exclusive GTN Xtra Photo Tour
Perrywood at Christmas 2020 - with correct photo gallery now...
Squires Badshot Lea - Christmas 2020
Bestsellers Top 50 charts every week
Buy your subscription to the GTN Bestsellers printed weekly newsletter
All the latest news from the world of pet products
Pet firm's foundation supports dog training to detect COVID-19
Pet Munchies wins major product awards
Small pets at Jimmy’s Farm tuck into free food
James Wellbeloved launches superfood range
Situations Vacant
Sales Manager/Sales Agent to cover Southern Region of England
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RECOUP wins Innovate UK funding for plastics recycling communications research

Charity, and leading plastics recycling organisation, RECOUP, hassecured a grant from Innovate UK, the UK’s innovation agency, to co-fund an industry led communications and behaviour change research project in Kent.    

 

RECOUP has brought together key industry partners, Kent Resource Partnership, Veolia, Viridor, Ocado, Ecosurety, British Plastics Federation, Plastics Europe and PPS Recovery Systems to deliver this groundbreaking piece of research aimed at understanding better the connection between communications and plastics recycling.

 

RECOUP’s Pledge2Recycle Plastics citizen facing brand will connect with the 673,00 households across Kent over a 12-month period, to gain citizen insights, deliver plastics recycling messages and evaluate the resulting tonnage and contamination data.     

 

The project is the first of its kind to both deliver and measure, (over an extended period) the impact recycling communications campaigns have on behaviour change.  It is expected that the insights collected will provide evidence to support future plastics recycling engagement strategies.

 

Anne Hitch, Head of Citizen & Stakeholder Strategy at RECOUP and Pledge2Recycle Plastics project lead, commented: “This project represents a fantastic opportunity for the plastics industry opportunity to better  understand better how we can reach 2025 recycling targets.  

 

"The citizens of Kent have an opportunity to help formulate future policy and provide the UK with a blueprint demonstrating the links between plastics recycling communications and behaviour change.”  

 

The ambitious project will connect with over 1.5 million citizens in a controlled structured way.  The advice on plastics recycling has been pre-agreed with all Kent Councils, Veolia and Viridor to provide a consistent message with resources based on previous piloted Pledge2Recycle Plastics ‘Cutting the Confusion’ campaigns and resource pack aligned with WRAP and Recycle Now.  

 

The project will provide understanding on how plastics recycling targets can be met with clear and the linkages between communications investment and recycling growth.   

 

Cllr Nick Kenton, Chairman of the Kent Resource Partnership said: “The 13 Kent councils are very pleased to be working alongside RECOUP and other partners to deliver this Kent-wide plastics recycling campaign. The aim of this project is to engage with Kent residents to understand if there is any confusion when it comes to plastics recycling and how we can encourage citizens to reduce, reuse and recycle plastics. We look forward to seeing which interventions help with the quality and quantity of plastic recycling here in Kent.”

 

The British Plastics Federation Commented:

“The British Plastics Federation is proud to be a part of this project, which will provide great insights into how to influence behaviour change and engage more people in plastic recycling. We look forward to being able to share the results to help show the most effective ways to communicate and ultimately drive-up recycling rates throughout the UK.” Helen Jordan, Snr Recycling Issues Executive

 

Ocado Retail Limited Commented:

'We’re delighted to be involved in this project to engage, educate and drive sustainable change in people’s recycling behaviours. This forms a fundamental part of our being an industry leader in sustainability, helping customers to do the right thing; recycle more and better.” Daniel Costigan, Sustainability Lead Ocado Retail

 

Viridor Waste Management Ltd Commented:

“Viridor knows that most people are committed to doing the right thing and recycling more. As a company which recycles and reprocesses plastic, Viridor is pleased to be part of an initiative that seeks to engage with residents and understand any confusion or barriers which exist. Following up on this research is the key ensuring residents are armed with the knowledge and the confidence they need. Above all, we want them to understand that their efforts to separate and retain valuable recycling really does make a difference, underpinning the circular economy which is the UK ambition.”    Viridor’s Sustainability Director, Tim Rotheray

 

Veolia Environmental Services (UK) Ltd Commented:

David Fitzgerald, General Manager, Veolia, said: “At Veolia, recycling is at the heart of everything we do, and we are proud to support this project which helps make significant steps towards building a circular economy and a greener future. This innovative project will provide great insight into influencing behaviour change and help increase recycling rates in the areas in which we operate.”

 

Plastics Europe Commented:

“Plastics Europe welcomes the vision of UKRI in funding this first of a kind research to develop new communication approaches that will catalyse behaviour changes helping households maximise both the quantities and qualities of their recyclables. Using a multi-stakeholder approach will help identify workable, replicable communication approaches in providing the essential recyclable streams required for the attainment of the UK’s Circular Economy goals.” Adrian Whyle, Resource Efficiency Senior Manager.

 

Ecosurety Ltd Commented:

“Ecosurety is delighted to be supporting this project and recognises the importance of educating and helping residents to ensure the quality of material that is generated at the kerbside is to a high standard to achieve a circular economy.  This project will provide useful information into household recycling practices and help developed a clear and simple communication strategy to drive up recycling rates.”

PPS Recovery Systems Ltd Commented:

“Good data and robust analysis are key to understanding and improving the resources sector. This includes scheme performance bench marking and measuring consumer interactions with recycling messages. We are very excited to be involved in this initiative and look forward to bringing our data analysis and industry expertise to the project.” Laura Hutchings, Projects Officer

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