Gonks fly through tills as Christmas sales jump up
Christmas sales are back in the positive after three weeks of Lockdown shopping according to the Garden Centre Epos data supplied for GTN Bestsellers.
Despite Social Distancing restricting the number of people allowed in garden centres, sales volumes of the GTN Bestsellers Top 50 Christmas Products jumped by 48% on the previous week and were 43% ahead of the same week last year.
Could it be that the restrictions in numbers are allowing customers to shop more easily and are therefore buying more items per transaction? Or is it just that people are looking for extra cheer this year?
Highlights of the week were:
Battery Operated Gonk Glo-Kert’s in Grey or Red from Smart Garden products Three Kings range are the surprise new entry at the top of the GTN Bestsellers Christmas chart, even outselling all of the personalised decoration lines.
Grandma Wilds Embossed Christmas Tree Tin is another highly placed new entry, taking the biscuit at No 11.
As sales of Christmas trees start in earnest Kaemingk’s Christmas Tree Wicker Ring Large is the highest chart climber, up 24 places to No 17.
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