In This Issue
Coolings buys Potted Garden Nursery at Maidstone
Supplier rebates to exceed £1.5m for Choice members
New Xylella e-learning module available from HTA
"Xylella is the most serious situation I have come across in 32 years in the industry"
Selby site is No.2 for Whitby garden centre family
Plants and Christmas boost September sales
Perrywood, Castle Gardens, Aylett Nurseries and Fron Goch win GTN's Greatest Garden Centre Awards
Hillview CEO 'shocked' to win HTA Pearson Medal award
Smart Garden wins 'Greatest Supplier' award again
Embracing change for the future of garden retail
Syngenta takes over Cultivation Street sponsorship
On the trail of berried treasure
Garden centre walkers smash target for charity
Haskins donates a host of golden daffodils
Seedsmen explore urban gardening trend at Paris event
Countdown begins for Garden Re-Leaf Day 2018
Get your own copy of GTN Xtra
Scotts fail with claim that Westland Safelawn advertising was misleading
It’s an orchid feed bonanza
Welcome to Thermidrome
Growing Media stays up 4% as bulb planting swells sales
Pansies rule supreme through September
Decorations get personal and Santa loo roll sales are up
Feeding for winter energy
23 Zest 4 Leisure employees take on marathon
Klass opens fashion concession at Longacres Ashford centre
Consumers more likely to buy from a name they recognise
Zapper app is the rewarding way to pay by phone
New role for Rachel
Get the balance right with Flopro
Bestsellers Top 50 charts every week
Buy your subscription to GTN Bestsellers
All the latest news from the world of garden centre catering
Casual Dining Restaurant & Pub Awards 2018: entries now open
Another strong year for specialist coffee roaster Matthew Algie
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Get the balance right with Flopro
The Flopro philosophy has always been to ensure that gardeners select the right product for the right job, but equally important is the right quality for the right consumer.

Entry level products are vitally important to encourage new consumers and fringe gardeners to take a first step on the gardening journey.

With this in mind, Flopro have upgraded their introductory range which provides high quality, no leaks products that fit all brands, while still retaining ‘value’ price points.

However, Glee marked a turning point in moving the watering market forward as M.D. Nick Davies explains.

“Garden Centres in particular were attracted to higher price point ranges which offer their discerning and often quite demanding customers, professional quality hoses, fittings and accessories. These are the sort of people who will happily invest over £100 in a hose reel and cart. We take a good, better, best approach and the quality and breadth of the Flopro+ and Elite ranges not only satisfies the needs of keener gardeners, they create significant incremental revenue for the retailer.”

The height adjustable Flopro Elite Tripod Sprinkler is a good example of products which appeal to keener gardeners. It has an area coverage of 415m2 from a heavy-duty metal head which easily adjusts from 0- 360 degrees, a serious product for serious gardeners.

The extensive range of Flopro+ and Elite spray guns, connectors and nozzles are manufactured using high quality materials to ensure that they will not damage easily in the rough and tumble of everyday gardening activity.

Communicating the benefits of products with higher price points is achieved through the use educational POS on back wall fixtures plus free standing promotional display units.

Getting the balance right is critical. Flopro offers retailers the opportunity to select ranges which meet their individual customer’s aspirations.

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