Sustained growth for the Premier Tree Company
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The Premier Tree Company has seen sustained growth for the last 3 years and is looking to continue this upward trend in 2014 with the introduction of new tree designs and technology, range extensions and most importantly working with their customers to tailor tree design, construction and pricing to meet specific needs. For the past 3 years Premier has supported the trade by achieving a price freeze on their core tree range and this will continue in to 2014. During the same period they have introduced a colour switch remote control range, instant memory wire trees and 2 uniquely designed tree ranges, the Premium Range featuring 100% PE Trees and a Value & Style Range. 2013 saw the successful introduction of the Indoor/Outdoor Pre-Lit Tree. Innovation has not just been restricted to retail product. Premier has also introduced a range of commercial display trees including a 4m PE Tree, 10m Display Garlands, Hanging Upside-Down Trees, Umbrella Trees and Tree Arches. The Artificial Christmas Tree market is still vibrant and showing growth, and is now the second largest category behind lighting. With this in mind The Premier Tree Company intend to continue listening to their customers and satisfying their needs in this increasingly important market sector.
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