The last week of November 2018 (week 48) was an all-time record for sales volumes in the GTN Bestsellers Christmas Top 50 chart, just pipping the previous record set last year by 1.5%.
However, for November as a whole, the GTN Chart index shows Christmas sales at 10% below last year. If we continue to avoid snow in the final run up to December 25th then that deficit could be easily turned around.
Highlights were:
- Albert Premier Chocolate Gold Coins in Net 75g are the highest re-entry at No 5.
- Lindor Lovers Advent Calendar is a new entry at No 30.
- Playwrite have two more products in the Top 50; their Light Up Christmas Spinner with Neckcord comes in at No 35 and their Christmas Paper Chains are at No 44.
- Pet Christmas products are increasingly popular this year. The Petface Small Plush Christmas Carrot Toy is a Top 50 new entry at No 42.
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