Bents Garden & Home has taken a significant step as it plans for the future by promoting Emma Kelly to Commercial Director, a position that has been specifically created to support the management structure at the family owned and run business.

Emma has been with Bents for nearly 10 years, joining in 2014 as Buying Manager, leading the buying and ecommerce functions.  She progressed to Head of Operations in 2018, expanding her leadership role to include retail and logistics and in 2023 taking on responsibility for all dining departments.

Her new role will include additional directorship duties and deputising in the absence of Managing Director, Matthew Bent.

Says Matthew:  “Having worked with Emma for many years, we are confident that she shares the same work ethics and vision as the family and the Bents business.  Her attention to detail and understanding of what is needed to achieve our goals is invaluable and we are delighted to be able to announce her promotion to Commercial Director.

“She has already played an integral role in the development of our business, demonstrating unwavering commitment and passion over the past decade.  We are looking forward to having her input as we look towards the future and plan out the next steps for Bents.”

Says Emma:  “It is great to be part of such an ambitious family owned and run business and I have loved taking on new challenges and developing my role over the past decade.  This is another fantastic step and I am relishing the opportunity to get involved and be part of the Bents family business at this level.”