New for 2024, the eponymous Emma Bridgewater English Shrub rose celebrates the union of two heritage British brands, with a flower that can grow and thrive in gardens but also last forever indoors on the corresponding hand-painted Emma Bridgewater mug.

It follows an earlier collaboration in January of this year where the two co-designed a charitable mug depicting the golden yellow David Austin Bring Me Sunshine rose to raise money for the National Garden Scheme, where a £5 donation for every mug sold continues to be donated to charity.

In addition to the new Emma Bridgewater rose, David Austin® is also launching a new gift box in which recipients will enjoy a voucher for the rose, an Emma Bridgewater milk bottle vase for displaying a cut stem or two and a matching tea towel, which can also be purchased via the David Austin website.

David J. C. Austin says “Emma Bridgewater’s works are amongst the most collectable of our time, so it feels fitting to have created an English rose of such endless appeal in her honour. In the tradition of our English roses, we have meticulously bred, tested, and trialled the Emma Bridgewater variety over 12 years to ensure it is both beautiful and born to endure. Admiring the rose in full bloom at this year’s Chelsea Flower Show will be a very special moment, just as it was for me to visit the Emma Bridgewater factory in Stoke-on-Trent and see our collaborative mug being crafted.”

Emma Bridgewater says “I am delighted by our collaboration with David Austin Roses, a British brand with a real crossover of vision and ideas. Visiting the David Austin nursery and witnessing the rose creation process was thrilling and incredibly inspiring. I have been surrounded and loved David Austin Roses for as long as I remember as both my mum and granny were keen gardeners and loved them. Much like a well-loved piece of pottery, roses can be like old friends, with a personal connection for people. The Emma Bridgewater rose is wonderful, and not least because it is full of surprises, as it displays several distinctly different colours as the buds appear, open and then develop - giving three different hues in one rose. It has also been rewarding to take this beautiful rose and translate it into pottery with an illustrative mug as well as a range of vases made especially for displaying roses in all of their glory.”