With festive sales delivering an ever more important contribution to garden centre balance sheets, Gardman have taken the wraps off their Christmas Event 2015, which looks destined to make tills jingle all the way next year.

Visitors to the Gardman stand at the company’s maiden appearance at Harrogate Christmas & Gift next month (stand A3) will find not only around 100 carefully-researched new products but a new-look offer strengthened by feedback from the market place.

While many of 2014’s top sellers – like the Solar Powered Snowflake Tree, Festive Solar Crackle Border Stakes and Pre-Lit 20-LED Holly Topiary Ball – are reintroduced for next season, new products demonstrating Gardman’s commitment to innovation are the guaranteed head-turners, especially those that will encourage consumers to trade up.

The key decorative lighting category has been significantly re-vamped to reflect the consumer’s insatiable appetite for novelty, like changing colour, light patterns and sound.

At the luxury end, the spectacular new Pre-lit Snowy White Christmas Wreath (pictured left), with its 35 warm white LEDs, and Pre-lit Rattan Berry Heart Wreath, are tipped as two of next year’s potential best-sellers, while the budget-priced Twinkling Light-up Musical Bauble – you clap to activate lights and music – can hardly fail to charm impulse buyers.

Battery-powered Flameless Candles make up a fast-growing category for Gardman and benefits from some excellent design-led additions for 2015.

Festive Pre-lit Printed Canvases at highly competitive price points should have little difficulty finding their way into shopping trolleys next Christmas.

Finally, Gardman’s range of Doormats – another category that has seen impressive year-on-year sales increases –  has been expanded with some appealing new festive designs in hard-wearing coir and the new Garden & Home Co-branded machine-washable cotton range (see Robin, in the picture gallery, below).

Gardman’s marketing director Sarah Downing says the combination of existing favourites at competitive prices and innovative design-led lines with excellent margins makes the new offer an enticing prospect for buyers. “We’ve listened hard and worked hard to supply what our customers have told us they want,” she said. “We understand the importance of Christmas to garden centres and we believe our 2015 Christmas Event with its near-100 new products is going to be winner.”