'Don't forget gift vouchers for Christmas' says HTA
The HTA is encouraging its members to stock up on National Garden Gift Vouchers and National Garden Gift Cards ready for the Christmas season.
Free point of sale materials for vouchers and gift card are available to order, including Christmas promotional posters. HTA research has shown that greater use of POS materials drives voucher sales and subsequent footfall.
A series of new wallet and gift card designs is the result of the national photography competition supported by garden centres across this autumn and will be available to order early in the New Year. The winning designs can be viewed here https://hta.org.uk/news/photography-competition.html
National Garden Gifting Schemes will be used to promote gardening to the public in 2018, using inspirational garden content that members can share with the public via newsletters, social media and other channels.
In a new initiative showing support for the wider industry, consumers ordering gift vouchers online from thevouchergarden.co.uk are now able to make a voluntary donation of 50p to Greenfingers for every purchase made.
Find Free point of sale materials here - https://hta.org.uk/garden-gifts/point-of-sale.html