Wet June slows down summer sales
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After a record breaking May, the torrential downpours of June have really taken the heat out of garden centre sales. Volume sales data provided from garden centres for GTN Bestsellers indicates sales dropping to end of June levels already and plant sales being hit particularly, down 42% week on week.
Hopefully the showers and storms will pass by this weekend so that the rest of Al Fresco fortnight can actually be spent outside, thereby encouraging customers back into centres to buy more plants for instant garden decoration and other outdoor leisure items.
Roses, Coleus and Orchids have been the star plant performers last week in our Plants Bestsellers chart. Roses in bloom, and smelling great too, jumped 11 places to No 3 overall.
Judging by the displays we’ve seen while meeting teams for The Greatest Plant Retailing Awards it’s no surprise to see Coleus entering the chart at No 18, and Orchids have had a great sales increase, up by 36% to enter our chart at No 21.
The next Greatest Awards are for Outdoor Living Sales teams with the winners having free travel and accommodation for a visit to spoga+gafa for the awards presentation. Make sure your teams are nominated now by e-mailing trevor.pfeiffer@tgcmc.co.uk.
GTN Bestsellers Top 50 sales volumes compared to the same week last year...
- Garden Products - down 14%
- Veg-2-Gro - down 39%
- Growing Media - down 33%
- All Items Index - down 21%
Below: The UK Garden Centre Bestsellers Garden Plants Chart: Week Ending Sunday 19th June 2016
To subscribe to GTN Bestsellers email karen.pfeiffer@tgcmc.co.uk
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